Design Rules for Free-To-Play Games by Lovell, Nicholas -- Read -- Imperial Library of Trantor

Index

Title Page Contents Foreword About GAMESbrief About the Authors Part One Rule 1: Make it Fun Rule 2: The Starbucks test Rule 3: Come for a minute, stay for an hour Rule 4: Complexity in layers Rule 5: The importance of never ending Rule 6: Be generous Rule 7: Be Free-to-Play forever Rule 8: The no-brainer first dollar Rule 9: Make it possible to spend $100 Rule 10: Have pizzazz, not polish Rule 11: Kill the tutorial Rule 12: I must not fail Rule 13: Sell emotion, not content Rule 14: Experiment and learn Rule 15: Game development never ends Part Two A/B Testing How To Publish A Game

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