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Index
Foreword, Kim Walsh Philips You Can Create Immediate Recurring Revenue (It is possible!) Take a Member from ‘Sign-up’ to ‘Fully Engaged’ They’re Members – Build Your Membership Into Community The 5-C Model of Membership Marketing – Getting and Keeping Your Members You Can “Rescue People” from Canceling Your Membership The Dirty Little Lie: “If We Just Add More Value, We’ll Get More Members” The 2xR Retention MethodTM – Retention is Easier than You Think The Silent “Membership Killer” and How to Stop It The Best All-Time (But Least Used) Method to Multiply Your Membership You Have a Big Voice But Your Members Don’t Hear It L.E.A.D. Your Membership to Multiply Committing to Accelerate Your Membership Don’t Forget… About the Author
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