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Index
Reviews Title page Copyright Dedication Contents A Quick Introduction to Social Leadership
What I Know to be True The Benefits are Enormous—for You and Your Business Social Media is Where Customers are Today
A Few Introductory Thoughts on LinkedIn
Pick Your Platform We Are All Responsible for LinkedIn My Suggested Strategy? Why is LinkedIn Important? Dog Ear This Page for Later Know Your Social Selling Index (SSI) Establish Your Professional Brand Find the Right People Engage With Insights and Build Relationships How Do You Compare with Your Peers? Before You Do Anything, Do This Why These 18 Steps, Why Now?
The 18 Steps to an All-Star LinkedIn Profile
1­ – Set Up Your Profile Properly 2­ – Create a Unique Web Address 3 – Add Your Photo and Banner 4­ – Write Your Professional Headline 5­ – Write Your Summary 6­ – Cover Your History, Update Your Positions 7­ – Follow Companies, the Media, and Influencers 8­ – Use Hashtags 9­ – Include People, Businesses, and Publications in Your Posts 10­ – Send Two Recommendations Today 11­ – List Your Skills 12­ – Are You Looking for a Job? 13­ – Use LinkedIn Groups 14­ – List The Causes You Care About and Promote the Ones You Volunteer For 15­ – Have You Been Published Anywhere? 16­ – Add Honors, Awards, and Associations 17­ – Go Premium 18­ – Final Tips On LinkedIn
Be Amazing
Things You Can Do to Keep Lifting Your Profile
Andrea T Edwards, CSP Acknowledgements About the Author
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