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Imperial Library
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Index
Cover
Title Page
Copyright
Dedication
Contents
Introduction: Why You Need the One Week Marketing Plan
Part One: The Basic Plan
One: DAY ONE: Choose Your Niche Market
Two: DAY TWO: Create Your Free Offer
Three: DAY THREE: Create a Website for Your Free Offer
Four: DAY FOUR: Develop a Series of Drip-Marketing Messages
Five: DAY FIVE: Get Traffic to Your Website
Part Two: Strategic Marketing Boosts
Introduction to Part Two
Six: SOCIAL MEDIA: Strategic Marketing Boosts 1 and 2
Seven: START A BLOG: Strategic Marketing Boost 3
Eight: VIDEO MARKETING: Strategic Marketing Boosts 4, 5, and 6
Nine: PUBLICITY: Strategic Marketing Boosts 7 and 8
Ten: DIRECT MAIL: Strategic Marketing Boosts 9 and 10
Eleven: JOINT VENTURES: Strategic Marketing Boosts 11 and 12
Twelve: THE NEXT STEP
Appendix A: Outsourcing
Appendix B: A Short Primer on Search Engine Optimization
Appendix C: The Reluctant Marketer’s Toolkit
Acknowledgments
About the Author
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