Log In
Or create an account ->
Imperial Library
Home
About
News
Upload
Forum
Help
Login/SignUp
Index
About the Author
Dedication
Introduction
Part I Content Marketing Exposed
1 What is Content Marketing?
2 Why Content Marketing?
Featured Company EXAMPLE – LEGO Club
3 Whose Job is Content Marketing?
Part II Finding Your Voice
1 Who is Your Target Customer?
2 Types of Content
Teaching about your product or service
Entertainment Content
Utilities and Apps
Content Curation
Part III Content Channels
1 Corporate Website
Company Blog
White Papers & E-books
Podcasts
Corporate Videos & Webinars
E-mail and Newsletters
Case Studies
Online Training
Customer Service
2 Social Networks
Facebook
Twitter
YouTube
LinkedIn
Tumblr
Pinterest
Foursquare
Google+
User-Generated Content
3 PR and Third-Party Publication
The SEO Press Releases
Bylines
Tastemakers
4 Search Engines
SEO (Search Engine Optimization)
Reputation Management
Part IV Creating a Content Strategy
1 Content Audit
2 Content Schedule
3 Recycling Content
4 Engaging with Customers
Part V Tools & Tricks for Content Creation
2 CMS
3 Audio/Video Tools
4 Analytics
5 A/B Testing
Thanks for reading. Now go get started!
← Prev
Back
Next →
← Prev
Back
Next →