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Index
Cover
Title
Copyright
Contents
Foreword
Introduction: Four Eras in Ten Years
Part 1 The Nature of Analytical Competition
One: The Nature of Analytical Competition
Two: What Makes an Analytical Competitor?
Three: Analytics and Business Performance
Four: Competing on Analytics with Internal Process
Five: Competing on Analytics with External Processes
Part 2 Building an Analytical Capability
Six: A Road Map to Enhanced Analytical Capabilities
Seven: Managing Analytical People
Eight: The Architecture of Analytics and Big Data
Nine: The Future of Analytical Competition
Notes
Index
Acknowledgments
About the Authors
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