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Index
Title Page
Copyright
Dedication
Contents
Introduction
Part I: The Method
Chapter One: Building Growth Teams
Chapter Two: Determining If Your Product Is Must-Have
Chapter Three: Identifying Your Growth Levers
Chapter Four: Testing at High Tempo
Part II: The Growth Hacking Playbook
Chapter Five: Hacking Acquisition
Chapter Six: Hacking Activation
Chapter Seven: Hacking Retention
Chapter Eight: Hacking Monetization
Chapter Nine: A Virtuous Growth Cycle
Acknowledgments
Notes
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