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Index
Privacy and Big Data Preface
Conventions Used in This Book Safari® Books Online How to Contact Us Acknowledgments
In Terence’s Own Words... It’s Mary’s Turn Now...
1. The Perfect Storm
Through the Looking Glass Welcome to the Big Data Age From Pieces of a Puzzle to a Complete Picture: The Future Is Now Advertising as the Big Bad Wolf Big Brother and Big Data Around the World At the Crossroads: Privacy versus Security and Safety Bibliography
2. The Right to Privacy in the Digital Age
What Does Privacy Mean in the Digital Age? Privacy in the U.S.: The Right to Be Let Alone Privacy in Europe: Honor and Dignity Privacy is Always Viewed through Some Sort of Prism Privacy Without Borders A Clash of Values Networked Privacy: The “I” Versus the Collective “We” Bibliography
3. The Regulators
A (Very) Brief History of “Digital” Privacy Regulation Privacy Regulatory Models—Complimentary or Contradictory? The U.S. Regulatory Model—A Bottom Up Approach
The Federal Trade Commission (FTC) The Federal Communications Commission (FCC) The Department of Commerce (Commerce) The Department of Energy (DOE) The Department of Health and Human Services (HHS) The Consumer Financial Protection Bureau (CFPB) Some Final Words on the U.S. Model
The European Union Model—A Top Down Approach
The Safe Harbor Effect Some Final Words on the EU Model
A Quick Tour of Other Country’s Privacy Laws Privacy Versus Security and Safety Data Never Dies Enlightened or Otherwise, We All Have Skin in This Game Bibliography
4. The Players
Meet the Players A (Very) Brief History of Online Advertising Intellectual Property Rights, Trusted Computing, and Privacy Pushing the Privacy Envelope All the Way to the Bank Unprecedented Access Further Erodes Privacy Expectations Letting the Genie Out of the Bottle Those that Protect and Serve in the Name of Privacy The Rising Privacy Economy While the Players are Playing, Consumer Privacy Continues to Erode Bibliography
5. Making Sense of It All
The Heart of the Matter: Commodity Versus Right We Are All Connected What Are We Willing to Give Up for Safety and Security? The Truth About Data: Once It’s Out There, It’s Hard to Control Coming Full Circle Bibliography
A. Afterword
Terence’s Point of View Mary’s Point of View
About the Authors Copyright
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