Guerrilla Marketing · Breakthrough Strategies · Triple Your Sales and Quadruple Your Business In 90 Days With Joint Venture Partnerships by Jay Conrad Levinson · Terry Telford
- Authors
- Levinson, Jay Conrad & Telford, Terry
- Publisher
- Mariner Books
- Tags
- self help , reference , business
- ISBN
- 9780618785919
- Date
- 1984-03-01T00:00:00+00:00
- Size
- 0.12 MB
- Lang
- en
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including
strategies for marketing on the Internet (explaining when and precisely how to use it)
tips for using new technology, such as podcasting and automated marketing
programs for targeting prospects and cultivating repeat and referral business
management lessons in the age of telecommuting and freelance employees
Guerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.