Strategy Bites Back · It Is Far More, and Less, Than You Ever Imagined Reader

Strategy Bites Back · It Is Far More, and Less, Than You Ever Imagined Reader
Authors
Mintzberg, Henry & Ahlstrand, Bruce & Lampel, Joseph
Publisher
FT Press
Tags
business
ISBN
9780131857773
Date
2004-01-01T00:00:00+00:00
Size
0.59 MB
Lang
en
Downloaded: 29 times

Strategy Bites Back is the antidote to conventional strategy books and conventional strategy formation. Edited by the legendary Henry Mintzberg, it contains contributions from everyone from Gary Hamel to Napoleon Bonaparte, Michael Porter to Hans Christian Andersen: essays, poems, case studies, cartoons, whatever it takes to 'free your mind' and unleash the crucial emotional side of strategy formation. Coverage includes: strategy and brinkmanship, culture, seduction; strategy lessons from your mother, from beehives, chess grandmasters, even the National Zoo. Along the way, Mintzberg and his colleagues take on the sacred cows and entrenched beliefs that keep strategists from recognizing their most powerful options. Strategy Bites Back doesn't just make strategy fun: it helps define strategies that offer huge upsides and real inspiration.