Contents

Acknowledgments

Introduction to Second Edition

Conversation with Steven Heller and Véronique Vienne

Introduction to First Edition

Steven Heller

PART 1—THE LANGUAGE OF DESIGN CITIZENSHIP

Beyond Wishful Thinking: A Designer’s Glossary

Véronique Vienne

PART 2—ACTIVISM AND HUMILITY

Redesigning the American Dream: One Conversation at a Time

Bob McKinnon

Where Do I Begin?: Entrepreneurial Approaches to Social Design

Mark Randall

White People Are Always Busy

Cheryl Heller

A Test for Good Design: Can Battered Neighborhoods Benefit from Creative Placemaking?

Véronique Vienne

Taking the Measurement of a New Approach to Very Old Challenges

Cheryl Heller

Between Self and Society: The Consequences of Our Desire

Jessica Helfand

PART 3—TAKING ACTION

Refugees Welcome: Design Reaches Out

Steven Heller Interviews Mike Davis

Minority Designers: Leading the Charge Toward Responsible Design

Dr. Miriam M. Ahmed

AIGA Gender Equity Tool Kit

Véronique Vienne interviews Laetitia Wolff

The Path to Impact: AIGA Guidelines to Goodness

Edited by Laetitia Wolff

When Awareness Is Not Enough: Understanding Homelessness Through the Lens of Design

Kofi Opoku

When a Militant Turns Graphic Designer

Véronique Vienne Interviews Sébastien Marchal

Visualizing Financial Hardships

Véronique Vienne Interviews Carol Overby

Politics vs. Political Action

Véronique Vienne Interviews Vincent Perrottet

Accessibility and Usability in Communication Design

Thomas Bohm

Being Sensitive to Insensitivity

Steven Heller

PART 4—LIVES AND CITIZENSHIP COLLIDE

The Falling Man

Adam Harrison Levy Interviews Henry Singer

One Shared House: Sharing in the Twenty-First Century

Irene Pereyra

Build Your Own Pancreas

Karisa Senavitis

Finding the Balance Between Free Speech and Censorship

Steven Heller

PART 5—NOT LOST AND STILL CURRENT

Good Citizenship: Design as a Social and Political Force

Katherine McCoy

Responsible to Whom, I’d Like to Know: Consorting with Clients to Con Shareholders

Ken Garland

Note for the New Millennium: Is the Role of Design to Glorify Corporate Power?

Stuart Ewen

Brand You: Better Selling Through Anthropology

Thomas Frank

The Cultural Influence of Brands: In Defense of Advertising

Chris Riley

Mental Whiplash:The Subjects of Our Affection

Leslie Becker

Hysteria™: Intelligent Design, Not Clever Advertising

Mr. Keedy

Guerrilla Street Postering: Civil Disobedience in Los Angeles

Robbie Conal

Think Globally, Upload Locally: Responsible Web Design

J. D. Biersdorfer

Socialist Designers

Véronique Vienne Interviews Fabrizio Gilardino

Responsibility Answers Absurdity

Michael Schmidt

Designers and Architects

Cheryl Towler Weese Interviews Stanley Tigerman

The Designer as Producer: Working Outside Mainstream Manufacturing

Victor Margolin

CONCLUSION

I image NY More Than Ever

Steven Heller Interviews Milton Glaser

Contributors

Index