Contents

Cover

Title Page

Dedication

Epigraph

Introduction: Spy Skills Are Great Business Skills

Chapter 1: The Confidence Reflex

Part One: The SADR Cycle, or the World’s Most Effective Sales Technique

Chapter 2: Spotting: How to Quickly Identify the People Who Will Help Your Business Succeed

Chapter 3: Assessing: How to Tell Quickly If Someone Will Be Your Next Best Customer or Valued Contact

Chapter 4: Developing: The Power of Strategic Alliances

Chapter 5: Recruiting: Going in for the Kill and Winning Every Time

Chapter 6: The SADR Cycle Part Five, Aka (T): How to Transfer or Terminate a Relationship for Maximum Productivity

Chapter 7: Putting It All Together: How I Used the SADR Cycle to Create Million-Dollar Marketing Campaigns

Part Two: Spy Skills Equal Common Sense on Steroids: How Enhanced Common Sense Will Take Your Business to New Heights

Chapter 8: Next-Level Loyalty

Chapter 9: Extreme Preparation: Prepare and Prepare Again

Chapter 10: Always Be Teachable

Chapter 11: Active Awareness: The Simple Tactic That Can Transform Your Business

Chapter 12: Eliminate, don’t Accumulate: How to Run a Successful Operation with Less

Part Three: Protecting Your Most Important Asset: Spy-Level Deception Detection and Security Measures

Chapter 13: The Integrity Test: How to Fill Your Team with Honest People

Chapter 14: Cyber Security: Easy Ways to Stay Safe

Bonus Section

The Ultimate Primer for Transforming Yourself into a Media Personality to Earn a Small Fortune for Your Business

Author’s Note

Acknowledgments

About the Author

Copyright

About the Publisher