CONTENTS

Introduction

1. The Woman in the Chameleon Dress: Visual Illusions and Magic

2. The Secret of the Bending Spoon: Why Magicians Watch Their Angles

3. The Brother Who Faked a Dome: Visual Illusions in Art and Science

4. Welcome to the Show but Please Leave On Your Blinders: Cognitive Illusions

5. The Gorilla in Your Midst: More Cognitive Illusions

6. The Ventriloquist’s Secret: Multisensory Illusions

7. The Indian Rope Trick: Memory Illusions

8. Expectation and Assumption: How Magicians Make ASSes of U and ME

9. May the Force Be with You: The Illusion of Choice

10. Why Magic Wands Work: Illusory Correlations, Superstition, Hypnosis, and Flimflam

11. The Magic Castle

12. Will the Magic Go Away?

Epilogue

Notes

Acknowledgments

Index