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Index
Cover
Contents
Title
Copyright
Introduction
A Brief History of Infographics
The Purpose of This Book
What This Book is Not
A Note on Terminology
How to Use This Book
Chapter 1: Importance and Efficacy: Why Our Brains Love Infographics
Varied Perspectives on Information Design: A Brief History
Objectives of Visualization
Appeal
Comprehension
Retention
Chapter 2: Infographic Formats: Choosing The Right Vehicle For Your Message
Static Infographics
Motion Graphics
Interactive Infographics
Chapter 3: The Visual Storytelling Spectrum: An Objective Approach
Understanding The Visual Storytelling Spectrum
Chapter 4: Editorial Infographics
What Are Editorial Infographics?
Origins of Editorial Infographics
Editorial Infographic Production
Chapter 5: Content Distribution: Sharing Your Story
Posting On Your Site
Distributing Your Content
Patience Pays Dividends
Chapter 6: Brand-Centric Infographics
“About Us” Pages
Product Instructions
Visual Press Releases
Presentation Design
Annual Reports
Chapter 7: Data Visualization Interfaces
A Case For Visualization in User Interfaces
Dashboards
Visual Data Hubs
Chapter 8: What Makes A Good Infographic?
Utility
Soundness
Beauty
Chapter 9: Information Design Best Practices
Illustration
Data
Visualization
Chapter 10: The Future of Infographics
Democratized Access to Creation Tools
Socially Generative Visualizations
Problem Solving
Becoming A Visual Company
Further Infographic Goodness
Thank You
Index
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