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Index
Dedication
Disclaimer
Contents
Part One: Change Your Perspective
1. Transcend Bullshit
2. Seize Your Opportunity
Part Two: Change What You Write
3. Move Beyond Fear
4. Write Short
5. Front-Load Your Writing
6. Purge Passive Voice
7. Replace Jargon
8. Eliminate Weasel Words
9. Be Direct
10. Use Numbers Wisely
11. Reveal Structure
Part Three: Change How You Write
12. Be Paranoid Early
13. Think First
14. Plan Purposefully
15. Unleash Creativity
16. Find Flow
17. Collaborate Without Tears
18. Embrace Edits
19. Edit Effectively
Part Four: Change What You Produce
20. Understand Containers
21. Email Thoughtfully
22. Master Social Media
23. Promote Intelligently
24. Craft Actionable Reports
Epilogue: Change the Bullshit Culture
Acknowledgments
Notes
Bibliography
Index
About the Author
Also by Josh Bernoff
Credits
Copyright
About the Publisher
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