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Knowledge
Design without rulers: Put away your ruler. Here’s how to design the way you see.
The empty page has a lot to say: Don’t fly past that setup dialog! It’s where your design begins!
Our color wheel: The color wheel is our tool for understanding which colors go with what.
How to find the perfect color: The color palette you need is already hidden in the photo. Here’s how to find it.
What typeface goes with that?: How to pick a typeface that complements a graphic.
How contrasts create type style: Using contrast properly can make or break your typographic design.
Typography 101: Type is a tool: Learn how to use it properly, and your work improves.
Character parts
Technique
Many from one: Big photos have small photos inside. Here’s how to get several images out of one original.
More from less
Cropping basics: How to crop photos for function and meaning.
Background selection
Focal points: Complex or ambiguous photo? Eight simple ways to put the reader’s eye where you want it.
Cool covers: Ten simple ideas for great-looking covers .
How to design a second page: You’ve designed a beautiful outside. How do you follow it up inside? Simply.
Bring the outside in
Simply borderless: How to design pages for desktop printers that can’t print to the edge.
Voice-over captions: A caption can be much more than a label. Here’s how to get it onto your picture and into your story.
Multi-caption photo tells many stories
Multiple captions in high style
Lessons from a beautiful site: The University of Miami College of Arts & Sciences shows that beauty really is in the details.
A welcoming home page: Greet all of your online viewers.
Simple, bold, bright: Minimalism works on any scale.
Organize that card
The power of the postcard: Big image and small type, or big type and small image: Either works well.
Put a photo in your name: Words and pictures can be stronger than words alone.
Functional beauty
Projects
Make a theme: A simple graphic can provide a focal point, color, and continuity.
Design a story-style brochure: Fold—and unfold—a single sheet into an appealing, narrative-like presentation.
Template: Story-style brochure
Design a pocket-size brochure: Eight small pages tell a big story.
Template: Pocket-size brochure
A small newsletter that reads big: Half-size page is easy to design and creates a strong impression.
Design a “photo” graph
Design a card the easy way: A photo and one block of type is all it takes to make a beautiful card.
Design a dual-purpose letterhead: Legal-size sheet can serve as your letterhead and provide a bonus, too.
How to set a text-only logotype: The key is to work with the natural pattern of your letters.
Design a flier that comes back to you: On a budget? Design a flier that doubles as its own return envelope!
Template: Flier that comes back
Small site, great format: This simple beauty is ideal for professionals and small enterprises.
Template: Small format website
Design a beautiful Web header: Create an effective header the easy way. Just think in sections.
Design simple presentations: Visual brevity will help a great talk.
Picture your presentation: Photographs give your audience an emotional connection to your words.
Design a panoramic booklet: A cross between book and magazine, this landscape format is unusually easy to lay out.
Template: Panoramic booklet
Design below the line: Simple technique creates a report that looks open and inviting.
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