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Index
Title Page
Copyright Information
Introduction: 7 Reasons Every Writer Needs to Be on Twitter
PART ONE: Getting Started
Chapter One: A Philosophy of Social Media
Chapter Two: Getting Signed Up and Set Up on Twitter
Chapter Three: How to Set Your Notifications
Chapter Four: How to Design Your Twitter Page
Chapter Five: Essential Terminology
Chapter Six: How to Write Your Twitter Bio
Chapter Seven: TweetDeck vs. Hootsuite
PART TWO: Continuing Strong
Chapter Eight: How to Stay Safe on Twitter
Chapter Nine: Building Columns and Using Them to Find Readers
Chapter Ten: Creating and Using Lists
Chapter Eleven: Link Shorteners
Chapter Twelve: Hashtags
Chapter Thirteen: What Should We Tweet About?
Chapter Fourteen: Writing Tweets That Get Clicked and Shared
Chapter Fifteen: Scheduling and Automation: Evil or Helpful?
Chapter Sixteen: Time Management on Twitter
PART THREE: Advanced Techniques
Chapter Seventeen: Using Click to Tweet
Chapter Eighteen: Figuring Out When Your Followers Are Online
Chapter Nineteen: Using Images on Twitter
Chapter Twenty: Keys to Successful Twitter Events
Conclusion: The Two Most Important Things to Remember
Appendix A: For People With the Old Twitter Design
About the Author
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