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Index
Cover
Title Page
Dedication
Contents
Introduction: Lessons from Procrastination and Medical Side Effects
Part I - The Unexpected Ways We Defy Logic at Work
Chapter 1 - Paying More for Less: Why Big Bonuses Don’t Always Work
Chapter 2 - The Meaning of Labor: What Legos Can Teach Us about the Joy of Work
Chapter 3 - The IKEA Effect: Why We Overvalue What We Make
Chapter 4 - The Not-Invented-Here Bias: Why “My” Ideas Are Better than “Yours”
Chapter 5 - The Case for Revenge: What Makes Us Seek Justice?
Part II - The Unexpected Ways We Defy Logic at Home
Chapter 6 - On Adaptation: Why We Get Used to Things (but Not All Things, and Not Always)
Chapter 7 - Hot or Not? Adaptation, Assortative Mating, and the Beauty Market
Chapter 8 - When a Market Fails: An Example from Online Dating
Chapter 9 - On Empathy and Emotion: Why We Respond to One Person Who Needs Help but Not to Many
Chapter 10 - The Long-Term Effects of Short-Term Emotions: Why We Shouldn’t Act on Our Negative Feelings
Chapter 11 - Lessons from Our Irrationalities: Why We Need to Test Everything
Thanks
List of Collaborators
Notes
Bibliography and Additional Readings
Index
About the Author
Also by Dan Ariely
Copyright
About the Publisher
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