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Index
Chapter 1: The History of Pet Photography
The Backstory on Pet Photography
The True Value of Pet Photos
The Pet Photography Industry
Classes, Schools, and Workshops
Forums
Chapter 2: Equipment
Cameras, Lenses, Bags, and Accessories
Computers, Software, and Computer Accessories
Chapter 3: Working with Pets as Models
Animal Behavior, Body Language, and Communication
Working with Dogs
Working with Cats
Working with Other Animals
Learning About the Individual
Photographing Your Pets
Chapter 4: Pre-Session Checklists
Checking Your Gear and Accessories
Shot Lists
Defining Session Goals
Twenty-Five Tips to Keep in Mind, Before and During a Shoot
Chapter 5: Photography Basics
Exposure: ISO, Aperture, Shutter Speed
Exposure Modes
Focusing
White Balance
RAW vs. JPEG
Quick-and-Dirty Pet Photography Settings
Chapter 6: Lighting
Lighting Tools
Studio Lighting
Lighting Safety
Lighting Pet Peeves
Chapter 7: Composition
Negative Space
Pet-Level Photography
PLP in Motion
Capturing Expressions
General Ideas
Using Lenses for Variety in Composition
Photographing Pets with Their Owners
Photographing Multiple Pets
Location Ideas
Ten Ideas for Getting Variety in Every Session
Capturing the Stages in a Pet’s Life
Pet Photography Don’ts
Chapter 8: Pet Photography Challenges
Common Challenges
Behavior Challenges
Lighting Challenges
Weather Issues
Location Challenges
Elderly or Sick Pets
“Stage-Mom” Owners
Working in a Studio
Legal Considerations
Chapter 9: Post-Production
Establishing Your Workflow
Archiving and Naming Conventions
Editing Basics
Culling and Processing in Lightroom
Editing in Photoshop
Alternative Editing Software
Common Novice Photography and Editing Errors
Chapter 10: Developing Personal Style
Defining Your Photodogstyle
Processing Techniques to Help You Attain Different Styles
Expressing Your Artistic Voice
Finding Inspiration
Chapter 11: Going Pro
Self-Evaluation Questionnaire: Should I Turn Professional?
The Start-Up Process: Getting Started, from A to Z
Portfolio Building
Expenses
Working with Clients
Post-Shoot Client Process
Chapter 12: Business Essentials
Pricing
Products
Branding
Marketing
Strategies to Increase Revenue
Competition and Colleagues
The Top-Five Biggest Keys to Success
Appendix A: Resources for Pet Photography
Appendix B: Dog Breed Notes
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