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Index
The Business of Design
Copyright Information
Foreword
Introduction
CHAPTER ONE: The Foundation of a Design Business
Interview with Michael Graves
CHAPTER TWO: Business and Financial Management
Interview with John Merrill
CHAPTER THREE: Marketing and Public Relations
Interview with A. Eugene Kohn
CHAPTER FOUR: Human Resources
Interview with Victoria Hagan
CHAPTER FIVE: Project Management
Interview with Richard Meier
CHAPTER SIX: Product Development
CONCLUSION
ACKNOWLEDGMENTS
CLIENT LIST
INDEX SUBJECTS
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