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Index
Cover Title Page Dedication Contents Introduction Country Music Kills Cool Neurosurgery Past and Present: Trepanation Through Time Self-Trepanation Intro to Game Theory: Prisoner’s Dilemma Social Contagion: Happiness and Obesity are Catching Too Dumb to Know It Smarter Every Day The Key to Brain Training Game Theory Make Brain Big: Colonel Blotto I The Guilty Pleasure of Schadenfreude Game Theory Make Brain Big: Colonel Blotto II Self-Test Mirror Neurons: Your Actions in My Head Wild Kingdom: Sentient Elephants Neural Nets Know All Brain Chip: Neural Nets and the Artificial Hippocampus Piece of Mind: Hippocampus Abnormal Psych: Hm (Patient) Logic of Illogic: The Tricky Secondary Market and Why Economists Hate Psychology Cognitive Costs of Winning and Losing Rock, Paper, Scissors Roshambo Winners Guide The Hedonometer Logic of Illogic: Brain-Deflating Fallacies to Win Any Argument, Part I Eye Hack: Gravity Hill The Calculus of Compassion Game Theory Make Brain Big: The Origin of Fairness Self-Test Wild Kingdom: Martyrdom in Brewer’s Yeast Mad Pride Hear with Your Eyes, Speak with Your Ears Piece of Mind: Temporal Lobe Psy-Op: Flexible Mind of Mastery Inmates Running the Prison: Insane Rulers Persian Cow Prince Logic of Illogic: Brain-Deflating Fallacies to Win Any Argument, Part II The Expressive Body Short and Stout, Long and Tall Piece of Mind: Hypothalamus Genius Tester #1 Logic of Illogic: Anchoring Ouija Tweet Brain Interface Genius Tester #2: Bridge and Torch Algebraic Eight-Ball: At What Age Will Technology Overtake Your Ability to Use It? Debunked: Self-Affirmation Stinks The Economics of Mating I: Monogamy, Polygamy, and Polyamory Parasite Brain Punk Hang Up and Drive: Your Brain, Split Genius Tester #3: Meeting in the Middle The Economics of Mating II: Sneaky Female Regulation of the Free Market Wild Kingdom: Hummingbirds vs. Fighter Pilots Cool Neurosurgery Past and Present: Prefrontal Lobotomy Piece of Mind: Frontal Lobe The Economics of Mating III: Female Competition Logic of Illogic: Battle Robot Wild Kingdom: Recreational Rat Pharmacopeia Piece of Mind: Midbrain The Economics of Mating IV: Gender Scarcity Eye Hack: The Waterfall Illusion Clowns’ Self-Purpose Psy-Op: Moving Walkway Nails and the Human Brain Piece of Mind: Cerebrum Jocks, Nerds, and the Secrets of Success But Jocks Get Better Grades Atkins Makes You Dumb? Logic of Illogic: Brain-Deflating Fallacies to Win Any Argument, Part III Genius Tester #4: Boxes of Bars Eye Hack: Cheney-Monster Cortical Homunculus Psy-Op: Cutting Expected Value, Expected Utility, and Prospect Theory Logic of Illogic: Luxury Bloodlust Game Theory Make Brain Big: Kuhn Poker Authority and the Strip-Search Prank Call Ah, the Teenage (Y)Ears Logic of Illogic: You Can’t Make Me Eat Pie Your Personalized Horoscope E-Personality Self-Test: Personality Snapshot Fuzzy Logic Asch Conformity Experiments Genius Tester #5: Mr. Smith’s Children Psy-Op: No Soap Radio Wild Kingdom: Guppy Games Game Theory Make Brain Big: Guess Two-Thirds of the Average Debunked: The Happy Herd Genius Tester #6: Four Squares Problem The One Must of Happiness Self-Test Logic of Illogic: Brain-Deflating Fallacies to Win Any Argument, Part IV Eye Hack: Which of These Faces is Happier? Genetics of Behavior Memory I: Alternate Realities Logic of Illogic: So God-Awfully Boring Memory II: Creating False Memories Memory III: The Brainworks of Bad Memory Here Today, Gone in Milliseconds: Iconic Memory Post-Stereotype Racial Bias in Standardized Testing? Piece of Mind: Cerebellum Action and Free Will Debunked: Misdiagnosis Immunity Debunked: Diagnosis Batshit Genius Tester #7: Missing Box Coffee and Cigarettes Make You Smarter Hot or Not Game Theory Make Brain Big: The Shortest Fuse Wins the Battle of the Sexes Algebraic Eight-Ball: The Chances That He/She is “The One” If You Say So: Memorable Lies, Forgettable Truths The Eight Mental Disorders of 1857 Abnormal Psych: Clive Wearing Self-Test: A Simple Memory Test Game Theory Make Brain Big: El Farol Bar Nanotechnology and the Blood-Brain Barrier The Diet Paradox: Off-Limits is Open Season Ultimate Evil? Neuroimaging as Market Research Tool Piece of Mind: Amygdala Fuggedaboutit Bad Monkey. No Cucumber. Wild Kingdom: Hooknose Jack Game Theory Make Brain Big: Pirate Puzzle Blindsight Piece of Mind: Occipital Lobe Intuition Trumps Reason: The Iowa Gambling Task Other Cool Neuropsych Tests The Transformative Power of the Unexpected Cool Neurosurgery Past and Present: Conscious Neurosurgery Eye Hack: Stereogram Handwriting Analysis Cranial Nerve Mnemonics Knox Box Genius Tester #8: Houses and Utilities Cool Neurosurgery Past and Present: Corpus Callosotomy Piece of Mind: Brodmann Areas Psy-Op: Infarction Brain Sweat Your Brain On Space Autism and Legos Males’ Rat-Brained Navigation Piece of Mind: Parietal Lobe Game Theory Make Brain Big: Nash Bargaining Game The Brain Works of Religious Conviction and Ecstasy Self-Test I Choose My Choice Fear-Then-Relief Prisoner Compliance Game Theory Make Brain Big: Signaling Strategies in Bridge and in Job Interviews Piece of Mind: Medulla Oblongata Placebos are Getting Stronger Meerkats, Macaques, Men, and the Healing Effects of Forgiveness Neuroethics I Would Never Self-Test Memorization 101 Does Subliminal Advertising Work? Logic of Illogic: K Words Genius Tester #9: The Psychology of Getting Suckered Psy-Op: Pick a Number, Any Number Wild Kingdom: Pigeon Aficionado Neural Darwinism Stretching Phantom Limb Cramps Sheeple Psy-Op: Phantom Nose Game Theory Make Brain Big: Diner’s Dilemma Logic of Illogic: Fruit Bag Wild Kingdom: Analytic Ants Abnormal Psych: Phineas Gage Is Laughter the Best Medicine? The Impact of Tragedy Fruit vs. Veggie Personality Smackdown Deflecting Incoming Bloopers Piece of Mind: Pons Algebraic Eight-Ball: Men, What’s Your Sex Appeal? Psy-Op: Veggie Math Abnormal Psych: Ahad Israfil The Burden of Conventional Thinking Game Theory Make Brain Big: Peace/War Time Travel: Science, Not Science Fiction Active Forgetting: The Mental Boxes of Suppression and Repression Genius Tester #10: Time Travel Ignoring is Exhausting Exercise Makes You Smart Do Crosswords Keep the Brain Young? I Shop, Therefore I Am Genius Tester #11: The Monty Hall Problem Piece of Mind: Thalamus Biological Basis of Rose-Colored Glasses Genius Tester #12: Dementia Quiz The Function of Daydreams Mean Stuff in the Name of Science: Little Albert The Collective Unconscious Algebraic Eight-Ball: The Karmometer-Would Your Karma Survive An Intended Prank? Brainwashing the Easy Way Four Steps to Persuasion Logic of Illogic: The End is Near Whiffle Ball Crotch Shot Self-Test Music, Commerce, and Murder Algebraic Eight-Ball: Will Your Holiday Cheer Survive Holiday Dinner? Game Theory Make Brain Big: Cake-Cutting Problem Wild Kingdom: Mosquitoes’ Double Dutch Un-Apology Apology Christmas Carols From the Psych Couch Anything You Can Do, I Can Do Badder Psy-Op: Hands and Feet Genius Tester #13: Gender Bias How to Really Spot a Liar Red Beats Blue at the Olympics Neurological Support for the Use of Shoe Smell in Controlling Epileptic Seizure Puzzle Answers References Acknowledgments Copyright
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