21st Century Corporate Citizenship by Stangis, Dave -- Read -- Imperial Library of Trantor

Index

Cover Title Page Copyright Page Contents Figures, Tables, Sidebars, and Notes from the Field

Figures Tables Sidebars Notes from the Field

Foreword Acknowledgments Introduction The Practical Guide The Corporate Citizenship Challenge Section 1: Laying The Foundation And Creating Your Basic Tools

1 Connecting Corporate Citizenship to Business Purpose

What This Has to Do with You Business Purpose, Vision, and Strategy How Does Your Corporate Citizenship Program Support Your Company’s Purpose and Strategy? What Makes Your Company Unique? How Do You Differentiate Your Corporate Citizenship Program? Mapping Your Business Process Flow Create Your Map Your Competition What We’ve Covered 10 Questions to Answer Before You Move On Notes

2 Creating Advantage in Your Marketplace

Creating Advantage with Your Products and Services How Customers Relate to What You Produce or Provide Building a Self-Assessment Strategy What Doesn’t Kill You Makes You Stronger: Working with Challenging Stakeholders If You Can’t Differentiate, Collaborate Managing the Process Creating Advantage by Working with Values-Screened Investors Pulling It All Together What We’ve Covered 10 Questions to Answer Before You Move On Notes

3 Of the People, for the People, by the People

Ages and Stages

Consumers Investors Suppliers Government Environment How Your Corporate Citizenship Program Can Affect Your Stakeholders Stakeholders Before Issues Keep Scanning the Horizon Your Most Important Stakeholder Group What We’ve Covered 10 Questions to Answer Before You Move On Notes

4 Connecting Corporate Citizenship to Business Strategy

What Is Strategy? What Is a Corporate Business Strategy?

Economic Logic Competitors Customers Supply Chain Market Arena

Your Own Company’s Strategy How Do You Find Out About Your Company’s Strategy? Connecting Your Corporate Citizenship to Your Business Strategy Which Assets Are Most Important? Issue Focus Competitive Advantage Program Development Damage Control Mobilize Against a Threat Presenting Your Work

Executive Summary Situational Analysis Objectives Strategic Plan Budgets

Don’t Forget the “Because” Make Sure You’ve Covered All Your Bases What We’ve Covered 10 Questions to Answer Before You Move On Note

5 How to Set Up and Organize Your Corporate Citizenship Program

The Importance of Networks and Influence The Right Strategy The Right People The Right Structure The Right Processes The Right Metrics and Incentives

Metrics and Measurement

The Only Constant is Change Pulling It All Together What We’ve Covered 10 Questions to Answer Before You Move On Note

Section 2: Getting Results Across Your Business

6 The Importance of Your Supply Chain and Procurement Function

How to Map Out Your Supply Chain Working with Codes and Standards of Conduct Legal or Not? Integrating Your Corporate Citizenship Strategy with Your Procurement Team’s Work Moving from Risk to Reward People Are at the Heart of Your Supply Chain What We’ve Covered 10 Questions to Answer Before You Move On Note

7 Creating a More Sustainable Operation

Setting Your Baseline Metrics Energy Water Waste Bringing Your Metrics Together How to Turn Your Baseline Data into Goals and Targets Context-Based Goals Employee Health and Well-Being Buildings and Facilities Travel and Transportation Sustainable Packaging The Cycle of Innovation What We’ve Covered 10 Questions to Answer Before You Move On Notes

8 Defining and Managing Your Corporate Giving Program

When Is Small Big? Trends in Employee Giving Provide Engagement Opportunities for Varying Employee Segments Leverage Technology to Drive Engagement Moving to Strategic Giving Does Your Company Need to Establish a Charitable Foundation? Developing Strategic Partnerships with Nonprofits Gifts Driven by Reciprocity Managing and Measuring Your Diverse Portfolio The Value of Employee Volunteer Programs

Make It Easier Legacy Relationships What We’ve Covered Questions to Answer Before You Move On Notes

Section 3: Pulling it All Together

How to Create a Compelling Call to Action Cathedral Thinking What We’ve Covered 10 Questions to Answer Before You Move On Notes

10 Building On Your Success

Using External Reporting and Disclosure to Your Advantage Integrated Reporting Leveraging Your Reports Working Yourself Out of a Job — The Power of Integration The Value of Corporate Citizenship What We’ve Covered 10 Questions to Answer Before You Move On

List of Key Terms Corporate Citizenship Glossary References Index