Log In
Or create an account ->
Imperial Library
Home
About
News
Upload
Forum
Help
Login/SignUp
Index
Cover
Title Page
Copyright
Dedication
Contents
HOW THIS BOOK WILL HELP YOU PUT THE POWER OF SALES HYPNOSIS TO WORK
Chapter 1: UNVEILING THE BEST-KEPT SECRET OF SALES SUPERSTARS
Keys that Unlock the Secret of Hypnotic Selling
Getting Beyond Popular Conceptions and Misconceptions About Hypnosis
Recognizing Hypnosis as a Part of Everyday Life
Four Ways to Send Practically Irresistible Suggestions
How to Profit from the Rich History of Hypnosis
Chapter 2: USING THE TOOLS OF SALES HYPNOSIS TO BUILD SALES
How Hypnotic Selling Builds Trust Quickly
Using Common Senses to Increase Sales
Controlling what Your Customer Will Forget
Controlling what Your Customer Will Remember
Motivating Customers by Putting Them in Positive Emotional States
Motivating Customers by Putting Them in Negative Emotional States
Increasing Sales Today by Hypnotically Placing Your Customer in the Future
Using Hypnotic Methods to Grab and Refocus Customer Attention
Hypnotic Selling Techniques that Make Time Fly
Posthypnotic Suggestions that Chip Away at Customer Resistance
The “Unfair Advantage” of Sales Hypnosis
Chapter 3: PROFITING FROM THE LESSONS OF THE WORLD’S GREATEST HYPNOTIST
How Conversational Hypnosis Works
The Man behind the Miracle of Conversational Hypnosis
Four Essential Steps to Master Conversational Hypnosis
Understanding the Verbal Power of Conversational Hypnosis
Influencing Others by Using Hypnotic “Instant Replays”
A Frame-by-Frame Look at the Hypnotic “Instant Replay”
How to Win with the Five Key Elements of Vocal Flexibility
How to Tell Hypnotic Stories that Sell
Hypnotic Techniques for Turning Customer Resistance into Enthusiasm
Chapter 4: BUILDING TRUST AND RAPPORT THROUGH THE POWER OF HYPNOTIC PACING
How to Send Important Sales Messages through Pacing
Proven Steps to Pace Like a Sales Superstar
Pacing what You See and Hear to Build Customer Trust
How to Pace Customer Opinions and Beliefs to Build Credibility
How to Handle Differences in Opinions and Beliefs Skillfully
Secrets of Turning Objections into Advantages
How to Pace with Action Words that Induce a Customer to Act
How to Pace the Future to Get Sales Now
How to Pick Up the Pace to Lead the Customer
Three Types of Hypnotic Leading Statements that Lead to Sales
How to Use the “Yes Set” to Make It Easier for a Customer to Say “Yes”
Key Steps to Transform Ordinary Statements into Yes-Getters
Repetition Techniques to Plant Messages Deep in Your Customer’s Mind
How to Use “Must-Do” Statements to Propel Customers to Act
How to Use “Can-Do” Statements to Show the Widest Range of Product Benefits
Chapter 5: CREATING SALES PRESENTATIONS THAT MESMERIZE
How to Select and Express “Hot Words” that Have Special Persuasive Powers
Using Attention-Focusing Statements to Grab and Direct Customer Attention
How to Make the Sale by Taking the Sale Away
Profiting from “-ly Hypnotic Words”
Using “Frozen Words” to Motivate Your Customers to Buy
How to Unfreeze a Customer’s Decision Not to Buy
Selecting Vague Verbs for a More Powerful Presentation
Secrets of Comparative Hypnotic Words
Demonstrating Confidence through Hypnotic Absolutes
The One-Step Method to Successfully Handle Customer Absolutes
How to Use Superwords Like a Sales Superstar
How to Send Compelling Messages through Hidden Commands
Using the Element of Surprise to Open a Closed Mind
How to Let Your Product Talk and Sell Itself
Word Power Revisited
Chapter 6: CAPITALIZING ON THE PERSUASIVE POWERS OF SALES STORIES AND METAPHORS
Understanding the Hidden Advantages of Stories and Metaphors
Knowing when to Use Sales Stories
The Ten Most Powerful Types of Sales Stories
Understanding More Hidden Advantages of Stories and Metaphors
How to Use the Seven Best Hypnotic Metaphoric Techniques
Motivating Customers through Physical Action Metaphors
How to Use Personal Metaphors to Engineer Agreement
Using “You Metaphors” to Capture and Redirect Customer Attention
Building Customer Involvement through “Other People Metaphors”
Increasing Customer Comfort Levels through “Familiar Person, Place, and Thing Metaphors” (FPPT Metaphors)
How to Use “Other Sales Metaphors” to Eliminate Customer Anxiety
How to Win Sales by Using Competition Metaphors
Chapter 7: USING HYPNOTIC SALES QUESTIONS TO GET THE KIND OF INFORMATION YOU NEED TO CLOSE SALES
Understanding Hypnotic Questioning Techniques
How and When to Ask Hypnotic Sales Questions
How to Phrase Direct Questions for a Direct Hit
Key Steps for Using the Questioning Strategies of the Sales Superstars
How to Phrase Indirect Questions for a Direct Hit
How to Get Positive Results from Negative Questions
Building an “Intuitive Link” with Your Customers through Mind-Reading Questions
How and When to Ask Bottom Line Questions
Knowing Exactly How Many Questions to Ask
Controlling the Decision to Buy
Chapter 8: DEVELOPING AND USING SCRIPT BOOKS FOR CONSISTENTLY EFFECTIVE HYPNOTIC SALES PRESENTATIONS
Proven Techniques that Enable Anyone to Learn Hypnotic Selling
Introduction to the Sales Script Book
How All Salespeople Can Profit by Using Script Books
How to Use a Script Book Like a Champion
How Script Books Foster Creativity
How to Build Your Sales Script Book
Chapter 9: CUSTOMIZING YOUR SCRIPT BOOK TO MEET YOUR NEEDS AND THOSE OF YOUR CUSTOMERS
How to Strengthen Your Script Book
Sample Pages from a “Mastermind” Script Book
Updating Your Script Book for Fast Action
Keeping Your Script Book Safe and Secure
How to Find Script Book Writers
How Script Books Help Make Every Day a Great Sales Day
Chapter 10: MASTERING SALES HYPNOSIS THROUGH STATE-OF-THE-ART TRAINING TECHNOLOGY
Moving into the 21st Century with Interactive High Technology Training
The Unique Advantages of Interactive Video and Audio Training
The Four Skill-Building Benefits of Interactive Video and Audio Training
The Seven Major Advantages of High Technology Training Systems
Additional Applications of High Technology Training
How to Increase Telemarketing Effectiveness through High Technology Training
Success Stories of Companies Using High Technology Training
How Customized High Technology Training Programs Facilitate Growth
How to Protect Your High Technology Training Software
Capitalizing on the Benefits of High Technology Training
Chapter 11: UNLEASHING THE POWER OF SELF-HYPNOSIS
How to Use Repetition to Trigger Self-Hypnosis
Using Self-Hypnosis to Transform Negative Thoughts into Positive Action
How to Use Positive Images
Four Essential Characteristics of Effective Self-Hypnosis Messages
Using Self-Hypnosis at Night to Get a Running Start in the Morning
How to Use the Classical Steps of Self-Hypnosis
How to Manage Stress through Self-Hypnosis
How to Treat Stress-Related Ailments through Self-Hypnosis
Using Self-Hypnosis to Become a Better Learner
How to Profit from Self-Hypnosis Today
Chapter 12: DEVELOPING AND IMPLEMENTING YOUR ACTION PLAN FOR SALES SUCCESS
Identifying the Key Areas where Sales Training Is Needed
The Seven Steps to Learn Anything in Life
How to Make Sales Training Work for You
Chapter 13: USING THE SALES MAGIC OF ED McMAHON
Ed McMahon’s Word Magic
Ed McMahon’s Attention Grabbers
Ed’s Secrets of Group Selling
How to Use Humor to Close the Sale
How to Use Salesmanship as Your Passport to Financial Freedom
Epilog: SALES HYPNOSIS: THE KEY TO LIFELONG SALES SUCCESS
Use Sales Hypnosis to Get into the Million-Dollar Round Table
The Wall Street Journal Reports on Sales Hypnosis
Success Secrets from a Sales Hypnosis Superstar
How to Use Salesmanship and Hypnosis to Offer Benefits
Giving Suggestions Gives You Power!
INDEX
← Prev
Back
Next →
← Prev
Back
Next →