Log In
Or create an account ->
Imperial Library
Home
About
News
Upload
Forum
Help
Login/SignUp
Index
Introduction
Copyright 2016 – All Rights Reserved
Chapter 1: Why Every Business Must Have a Website
The Days of Yesteryear – The Yellow Pages
The Yellow Pages vs. Online Search Engines
Chapter 2: Planning our Website
Failing to Plan is planning to fail
What are we trying to accomplish
Your website as a digital brochure
Using the basics to create the masterpiece
Chapter 3: Content Is King
Framing a house with nothing in it
Start and end with quality content
What are keywords
How your website is listed on the search engines
How to get ranked without the use of Google Adwords
Search Engine Results Page Factors
Building more content with expert advice
Building more content with reviews
How much content is enough
Chapter 4: What Should Your Website Look Like?
Search out your competitors and non-competitors
Two website examples, one good and one not-so-good
Images for your website
Where to Get Images for Your Website
Organizing pictures on your computer
Fonts and Colors for Your Website
Using Whitespace to your advantage
To Blog or Not Blog
Integrate a blog into your website at a later date
Chapter 5: Getting Our Ideas into a Website
What we have so far
Using Excel to layout your webpage
Example Layouts for your Website
All webpages in your site don’t have to look the same
Why the Plan Before the Plan
What to expect in the next book
Before You Go…
← Prev
Back
Next →
← Prev
Back
Next →