INDEX

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acronyms 29, 58, 61, 136–7

ad hominem attack 193, 194, 195

Apple 126, 128

armchair activist 173–4

backchannel 43, 195

bathroom selfie 64

Be Global Social 163

Bezos, Jeff 27

blue ticking 98–100, 121, 151, 196

body language, smartphone 138

Bone, Ken 183

Boogaard, Kat 46–7

bot 144, 196

bragging 141, 177–8

breadcrumbing 76, 196

breaking up 86–90; ghosting 53, 75, 87–90, 116, 199; heartbreak, digital cures for 89

Bumble 59, 67

Burt, Dave 163

caspering 51, 88, 196

catfish 70–1, 196–7

Clinton, Hillary 185

conference calls 7, 20–2

consummate quizzer 174

conversations, decoding digital 124–37; acronyms, common 136–7; emoji 125–8; emoticons 128; gifs 129, 202; grammar and punctuation 130–5; how to laugh online 129–30; secret vocabularies of friendship groups 135–6

Crystal, David 131

Cuban, Mark 27

cuffing season 54, 197

cute animal picture 64, 65

dating, online 52–90; breaking up 86–90

Davidson, Mike 23

Dawkins, Richard: The Selfish Gene 169

Debbie Downer 175

deep-liking 78, 197

dick pic 59, 81, 82

Digital News Report, Reuters Institute for the Study of Journalism, Oxford University 184

Dixon, Lucas 189, 193

DM (direct message) 2, 51, 53, 76–7, 96, 203, 205

doxing 192, 197

duck face 59, 164, 198

Dunbar, Robin/Dunbar’s number 146–7

Dutton, William 188–9

echo chambers 188–9, 198

eHarmony 52

email 2, 5–48, 95, 104, 111, 112; address 11; all-office 38, 39, 40; alternatives 18–22; automatic filters 11; BCC 35–6; begin, how to 24–5; CC 33–5, 36, 44, 104, 112; like a CEO/concision and 22, 27–8, 29, 198; clean slate, start with a 9–10; confidences and 16; corporate jargon and 28–9, 41; digital calendars and 41–2; discussion and debate and 16; folders, organise by deadline 11; follow-ups 32–3; history of 6; immediate responses 16; inappropriate places, checking in 14; Inbox Zero 8–9, 12, 199; length 23; life beyond/instant messaging 42–8; notifications, turn off 10; nuances and 16; office 7–8; out-of-hours 13–15; out-of-office replies 40–1; Queen, how to address an email to the 25; reading once 10–12; reduce 5, 7–8; reply-all 5, 36–40, 202; reply-allpocalypse 35–40, 202; response times 12–13; as right medium for your message 15–16; sign-offs 29, 31, 32; smarter and busier than you, assume that everyone you email is 5, 22; sorry, saying 30, 32; stress of 6–7, 12, 15, 27; subject lines 23–4; tidying up 8–17; tone 7, 16, 25–6; translations of common email phrases 26; unsubscribe from all newsletters 11; when to send 13–17; write, how to 22–33

emoji 57, 75, 79, 84, 94, 107, 117, 119, 121, 125–8, 129, 130, 146, 151, 153, 157, 173, 176, 195; object 127–8; sexy 80–1; skin tone 127

emoticons 125, 128

Facebook 71, 76, 83–4, 85, 126, 130, 142, 143, 155, 156, 158–9, 161, 163, 170, 177, 184, 188–9; DMs 76; Event 104; friends 145, 147–8; likes and favourites 151–3; Messenger 96, 98, 99, 104; Official 83–4; Stories 168; vaguebooking and 141, 176, 206

fake images 187–8

fake news 184–7, 192, 198

Fein, Ellen 74

filter bubble 188–9, 198

fitness fanatic 174

following:follower ratio 149–50

FOMO (Fear of Missing Out) 162, 177–8, 199

food photography 167–8

Fox, Alix 88–89, 196

Freudenthaler, Rainer 99

Gangnam Style 169

Garcia, Justin 78

ghosting 51, 53, 72, 75, 87–90, 116, 196, 199

gifs 38, 43, 75, 95, 111, 119, 129, 130, 171, 202

Gizmodo 180, 210

Gmail 28, 30

Godwin’s Law 194, 199

Google 9, 60, 70, 128, 142, 187, 189; Glass 144; Images 144; Jigsaw 189, 193

grammar and punctuation 130–7

Grindr 52, 53–4

group chat 44, 93, 94–5, 102–18, 127, 133, 195

gym selfie 64, 164

hashtags 45, 86, 156–8, 163, 182

heartbreak, digital cures for 89

Hinge 88

Holden, Maddie 58–9

humblebragging 141, 177–8, 199

IBM 52

image macro 169, 170, 171, 199

image posts 161, 163, 168

‘I’m leaving social media’ prima donna 175

inspirational quoter 173

Instagram 84–5, 89, 96, 119, 139, 142, 143, 144, 149, 151, 155, 156, 157, 158, 159, 161, 163–4, 165, 167, 177, 178, 197, 198, 202, 203, 204, 205; clichés 162; DMs 76, 78, 96; Stories 75, 84, 168; Tindstagramming 77–8, 205; Twinstagramming 84–5, 205

instant messaging 7, 16, 42–5, 131

Intellectual, the 71

IRL (in real life) 137, 149, 198; eavesdropping 183–4; transitioning from online to 69–70

is typing … 100–2, 205

JAQing off 191, 200

JDate 52

Just Not Sorry 30

Kaye, Linda 125, 126

King, Melissa 79

last seen 100

laugh, how to online 129–30

Levinson, Alana Hope 180, 181

likes and favourites 86, 151–3, 154, 155, 164, 202

LinkedIn 7, 45–8, 142, 143, 146, 161

Lorenz, Taylor 77, 84, 85

Mann, Merlin 9, 10, 11, 12, 22, 199

mansplaining 141, 178–80, 200

Markowitz, Dale 67, 68

marriage, social media and 85–6

married man 71–2

Match.com 52

memes 75, 81, 111, 117, 142, 143, 168–72, 183, 199, 200, 203; how to make 171–2

messaging apps 93–139, 148, 205

#MeToo 157, 170

Milkshake Duck 143, 183, 200–1

modern misogynist 73–4

Mumsnet 136

Munoz, Oscar 155

Muse, The 46

Myers-Briggs personality type 61–2

MySpace angle 165, 198, 201

negging 73, 201

Nice Guy 72, 74, 132, 201

‘not like other girls’ girl, the 72–3

Notopoulos, Katie 27–8

nudes, sending 81–3

OKCupid 52, 54, 61, 67, 68

Olivarius, Ann 83

oversharer 173

people you know on social media, annoying 172–5; armchair activist 173–4; consummate quizzer 174; Debbie Downer 175; fitness fanatic 174; ‘I’m leaving social media’ prima donna 175; inspirational quoter 173; oversharer 173

Peschak, Thomas P 187

phone calls 18, 19, 20–2, 47, 94, 95, 120–1, 122, 124, 138 see also voicemails

photo and video messages 119–24; phone calls 120–1, 122 see also phone calls; video calls 123–4; voicemails 121, 123; voice messages 120 see also voicemails

photos, dating app 63–6; bathroom selfie 64; cute animal picture 64; double portrait, the ‘They’re siblings, right?’ 65; exotic animal picture 65–6; gym selfie 64; look-how-good-I-am-with-kids picture 65; wedding guest portrait 65; Where’s Wally? group shot 64–5

Pinterest 142, 159

Post, Emily 2

posting frequency 160–1

Powell, Lucy 114

Pratchett, Terry 133

privacy 82, 83, 113, 114, 156, 159, 160

profile, dating 54–66

public shaming 182, 183, 202

Ratio, The 154–5, 202

read receipts/left on read 2, 75, 97–102, 196

Reddit 89, 113, 153, 183

Reiss, Tami 30–1

revenge porn 83, 203

Rickrolling 189, 190, 203

rinsta 149, 198, 203

Robinson, Lea 79

romance 51–90

Sacco, Justine 182

Saddington, Peter 87

Schneider, Sherrie 74

selfies 63, 75, 96, 97, 142, 160, 162, 163–7, 196, 198, 201, 204; archetypes 164–5; arty 166; bathroom 64; belfie 166, 196; ‘candid’ shots/plandid 119, 166–7, 201; emo 165; fashion 165; gym 64; no make-up 164–5; thirst trap, the 164, 204; ugly 165

Seargeant, Philip 127, 131, 135–6

sexting 53, 78–9, 80, 81, 203

sexy emoji 80–1

shares 153–4, 155

Shifman, Limor: Memes in Digital Culture 169–70

Signal 96

Slack 42, 43, 44, 47

smartphone 1, 52, 94, 102, 125, 175; etiquette 138–9

SMS 94

Snapchat 2, 59, 75, 83, 84, 96, 97, 119, 142, 159, 161, 168

social media 1, 129, 130, 138, 141–94; behaviours that need to die 176–89; differences between sites 142–3; five golden rules 141; friends and followers 144–58; getting set up 143–4; history of 142; how (not) to behave on 172–5; romance and 70, 75, 76, 77, 78, 83, 84, 85–6, 87, 89; trolling 189–94; what to post on (and when to stop) 158–72; work and 45–8 see also LinkedIn

Solnit, Rebecca: Men Explain Things to Me 178

Stories 168

subtweeting 176–7, 204

Success Kid 170, 171

tagging 43, 45, 86, 150, 155–8, 165, 174, 176, 182, 204

Thompson, Rachel 88

Tinder 1, 52, 57, 60, 62, 64, 66, 88, 118, 120, 135, 146, 205; school of portraiture 64–6; Tindstagramming 77–8, 205

TMI (too much information) 62, 173

Tomlinson, Ray 6

trolling 144, 187, 189–94, 200, 205; common troll species 190–2, 197, 203; JAQing off 191, 200; personal attacks and quelling your inner troll 193; when to leave an argument online 193–4

Trump, Donald 184, 188

Twitter 76, 77, 84, 88, 113, 134, 138–9, 142, 143–4, 157, 158, 159, 161, 182, 183, 201; bio 146; DMs 96; followers 149; length of thread 181; The Ratio/comment 154–5, 202; retweets (RTs) 153–4, 202; subtweeting 176–7, 204; tagging 155–6; tweetstorming 141, 180–1, 205; unfriending 148; verified accounts 151

Unicode Consortium 127

unicorn 54, 206

vaguebooking 141, 176, 206

verified accounts 151

Victor, Daniel 39

video calls 123–4

vocabularies, friendship group 135–6

voicemail 5, 19, 47, 121, 123

voice messages 120

WhatsApp 1, 42, 88, 89, 94–5, 96, 98, 100, 102, 103, 104, 105, 112, 114, 116, 117, 127, 129, 130, 133, 195

Wikipedia 193

work 5–48; email see email; five golden rules 5; instant messaging 42–5; LinkedIn 45–8