Index

Academic censorship, 103–4

Adorno, Theodor, 105

Advertising, 44, 114

Advisory Panel on Special Operations (Department of Defense), 109

Agitation, 11

Agriculture, Department of, 26, 53

Aguinaldo, Emilio, 75

Air Force, 53, 54, 56, 61, 67, 100, 125, 131; Crawford and Biderman’s study for, 95–98; diffusion studies, 113 (see also Project Revere); and Harvard’s Russian Research Center, 59, 60, 87; The Reds Take a City study, 163–64

Airborne Reconnaissance Units, 37

Albig, William, 89, 128

Allport, Gordon, 80

Almond, Gabriel, 101

Alpert, Harry, 53, 59

Alumni networks, 27–30, 57–60. See also individual agencies

Ambition, professional, sociologists’, 97

“America House” cultural centers, 38

American Association for Public Opinion Research, 65–67, 88–89, 98–99, 105

“American Bourgeois Philosophy and Sociology in the Service of Imperialism,” 102

American Institute of Public Opinion, 49

American Journal of Sociology, 50–51, 53, 65

American Psychologist, 53, 59

American Sociological Association, 50, 97, 103

American Sociological Review, 50

American Sociological Society. See American Sociological Association

American Soldier project, 51, 59, 60, 96, 111–12

American University, 72, 132

Anti-sabotage, 40

Appeals of Communism (Almond et al.), 101

Aptheker, Herbert, 103

Are We Hitting the Target? (Bigman), 73, 74

Armed forces: democratization in, 96; morale and training programs, Public Opinion Quarterly articles on, 43; Public Opinion Quarterly authors’ and editors’ ties to, 48–51; sponsors diffusion research, 75–79. See also Air Force; Army; Navy, U.S., Office of Naval Research

Army, 53; Air Corps (see Air Force); Chemical Corps, 55; Civil Affairs Division, 35; declassified records on psychological warfare, 125; defines psychological warfare, 11–12; Division of Morale Research Branch, 26, 27–28, 29, 34, 35, 58, 60; Psychological Warfare Division, 25, 26, 27, 29, 35; scientific advisory panel, 61; Special Forces, 84, 132

Arthur, Brian, 107

Assassinations, 11, 40

Asymmetrical relationships, perceived, between sociologists and armed forces, 97

Atomic physics, economics of, 115

Atomic war, threat of, 54, 55, 87; posed by U.S., 7

Atrocity accounts, false, 96

Audience: elite versus mass, 73; passive, 92

Autonomy, sociologists, perceived, 97

Back, Kurt, 72, 131

Balloons, 79, 126

Barenblatt, Lloyd, 106

Barrett, Edward, 26, 28–29, 38, 131

Barton, Allen, 128

Bauer, Raymond, 59, 83, 87, 93, 131

Beals, Ralph, 128

Beard, Charles, 103, 104

Becker, Howard, 27

Bell, Daniel, 101

Bennett, John W., 36

Berelson, Bernard, 74, 89, 102, 128

Berlin Crisis of 1948, 45, 64

Biderman, Albert, 51, 72, 95–98, 127, 128, 129, 131

Bigman, Stanley, 73–74, 114, 131

Blum, William, 74

Blumler, Jay, 128

Bogart, Leo, 88

Bolshevik revolution of 1917, 16

Bombing, 58, 79, 96

Bonilla, Frank, 83

Boorstin, Daniel, 102–3

Bower, Robert, 72, 131

Bowers, Raymond, 57

Brazil, CIA intervention in, 81

Broadcasting, 126; to eastern Europe, 6–7, 35, 64–65. See also Radio Free Europe; Voice of America

Brosin, Henry, 57

Bruner, Jerome, 82

Bureau of Applied Social Research (Columbia University), 4, 53, 55–57, 64, 69, 70, 72, 73, 114, 131

Bureau of Social Science Research (BASR), 4, 51, 53, 69, 70, 72–75, 88, 112, 127, 131–32

Burnham, James, 67, 68

Cambodia, 84

Campbell, Angus, 54

Cantril, (Albert) Hadley, 4, 20, 22, 26, 49, 50, 61, 80–81, 93, 130

Carey, James, 129

Carnegie Corporation, 58, 59–60, 102, 112

Carnegie Foundation, 9

Carroll, Wallace, 82

Casey, Ralph, 43

Cater, Douglas, 27

Catton, William, 75

Censorship: academic, 103–4; postal, 36

Center for International Studies (CENIS) (MIT), 4, 53–54, 81–84, 89–90, 113, 114, 131

Center for National Security Studies, 125

Center for Russian Research (Harvard University), 59, 60, 82, 87, 131

Central Intelligence Agency. See CIA

Central Intelligence Group (CIG), 34, 37. See also CIA

Chaffee, Steven, 6, 107, 108, 113, 128

Chapman, Dwight, 57–58

Chemical Corps, U.S. Army, 55

Chicago, University of, Waples’ newspaper and reading studies at, 22

Chile, 83, 112

China, 7, 64, 68

Christianity, evangelical propaganda and, 44

CIA (Central Intelligence Agency), 4, 9, 50, 53, 53, 72, 75, 100; documents on psychological warfare, 125–26; established, 34, 37; funding of publications, 100–101, 126; funds communication theorists, 79–93; and Harvard’s Russian Research Center, 59, 60; Office of Policy Coordination, 39–41, 45; in the Philippines, 74–75; Public Opinion Quarterly’s ties to, 43, 48–51; radio broadcasts, 6–7 (see also Radio Free Europe; Voice of America)

Civil Affairs Division, U.S. Army, 35

Civil Defense Administration, Federal, 52

Civil wars, 98

Clausen, John A., 27, 111, 115

Cold war, 7, 10, 34, 39, 102; U.S. and Soviet “official” version of, 124

Columbia University purges alleged Marxists, 103. See also Bureau of Applied Social Research

Commando raids, 24

Commercial advertising, 44

Commercial application of communication theory, 19–20, 44. See also Advertising

Committee on Human Resources, Department of Defense, 57–59

Commodities, 20

Communication, social order maintained through, 17–19

Communication in Africa (Doob), 87

Communication theory and research, 3, 115; commercial applications, 5, 19–20; content analysis, 22, 88, 112; and development theory, 84–85, 90, 110, 113; diffusion studies, 75–79, 110, 112; early, 8–9, 16–18; institutional histories, 131–32; “limited effects,” 129; literature, 127–29; methods and dominant ideology, 107–15; Nazi, 21–22; opinion leaders, 71, 73, 114; personal influence model, 73–74; personalities, bibliography on, 129–31; and psychological warfare literature, 125–27; reference groups, 71, 111, 113, 129; sociopolitical context, bibliography of, 123–25; “two-step,” 79, 111, 113, 129

Communist Party, Italy, 47–48

“Comparative Study of Communications and Opinion Formation, The” (Glock), 69–70

Conant, James B., 60

“Confidential” classification, 38

Congo, the (Zaire), 98

Congress for Cultural Freedom, 82, 100

Consumer democracy, 20–21

“Contemporary American Bourgeois Sociology in the Service of Expansion,” 102

Content analysis, 22, 88, 112

“Contributions of Public Opinion Research to Psychological Warfare” (AAOPR session), 66

Converse, Jean, 54, 96, 127, 128, 131

Corson, William, 40–41

Cottrell, Leonard, 28, 59, 61, 85, 89–90, 98, 131

Counterinsurgency, 11, 74, 84–85

Counts, George, 48

Coups d’etat, 56, 98, 126

Crawford, Elizabeth, 51, 72, 95–98, 127, 128, 129

Creel, George, 15

Crespi, Leo, 36, 43–44, 131

Crisis management, 95

Cuadernos (periodical), 100

Cuba, 81, 112

Cultural centers, 36, 38

Czechoslovakia, 64

Czitrom, Daniel, 128

Damle, Y. B., 83

Daugherty, William, 131

Davis, Elmer, 26

Davis, Kingsley, 56, 59

Davison, W. Phillips, 27, 66, 85, 86, 88, 91–93, 105, 131

Defectors and refugees from Soviet Union, studies of, 54, 59, 100

Defense, Department of, 4, 6, 9, 52, 57–59, 125, 131

Defense Science Board, 109

DeFleur, Melvin, 75, 76, 100, 113, 128

Delia, Jesse, 62, 85–86, 128

Demobilization, after World War II, 35, 36

Democratization, within armed forces, 96

Demolition, 40

Deniability, 39

Dennis, Everette, 128

Denver, University of, 27

Deutsche Lebensgebiete, 21

Development theory, 84–85, 90, 110, 113

DeVinney, Leland, 28, 60

Dewey, John, 102, 129

Diffusion research, 75–79, 110, 112

Diplomacy, as psychological operation, 11

Division of Program Surveys (Department of Agriculture), 26

Document forgery, 12

Documentary films, as propaganda, 35

Dodd, Stuart, 76, 100, 110, 113

Dollard, Charles, 58, 59, 60

Dollard, John, 60

Dominican Republic, 81

Donovan, William, 24, 26

Doob, Leonard, 26, 87, 131

Double agents, 40

Drugs, mind-altering, 126

Dulles, John Foster, 81

Durkheim, Émile, 128

Dyer, Murray, 131

Eastern Europe: broadcasting to, 6–7, 35, 64–65 (see also Radio Free Europe; Voice of America); leafletting of, 79; vulnerability to psychological warfare studied by BSSR, 72

Eastman, Max, 67

Eckstein, Harry, 131

Effects research, 111

Egypt, 56, 81, 83, 98

Eisenhower, Dwight D., 75

Eisenhower Presidential Library, 125

El Salvador, 115

Emergency Civil Liberties Committee, 103

Encounter (periodical), 100

Espionage, 12

Eulau, Heinz, 27, 128

Europe, psychological warfare by U.S. allies in, 131. See also Eastern Europe; Western

Europe Evacuation, 40

Evangelical Christian propaganda, 44

Exchange programs, scholarly, 38

Experiments in Mass Communications (Hovland), 58

FBI (Federal Bureau of Investigation), 9, 103, 104

Federal Reserve Board, 54

Feedback, positive, 109–10

Fegiz, P. Luzzato, 47

Field, Harry H., 95

Fink, Ray, 72

Ford Foundation, 9, 28, 82, 102

Foreign Broadcast Information Service, 80

“Foreign Information Measures,” 39. See also Psychological warfare

Forgery of enemy documents, 12

Forum (periodical), 100

Four Working Papers on Propaganda Theory (Schramm), 109

France, 37, 81, 112, 126

Free, Lloyd A., 49, 50, 81, 93, 130, 131

Free Europe Fund, 50

Freedom of Information Act, 12, 36, 125

Fund for Social Analysis, 103

Fund for Social Research, 103

Fund for the Republic study, Lazarsfeld’s, 103–4

“Future of Psychological Warfare, The” (Speier), 44, 45–46

Gallup, George, 26, 131

Gardner, John, 59

Gary, Brett, 22

Gendzier, Irene, 128

Genocide, and mass communication, 20, 22

George, Alexander, 131

Gitlin, Todd, 110, 128

Glock, Charles, 56, 69–70, 71–72, 73

Goebbels, Paul Josef, 21

Goldhamer, Herbert, 51

Gottschalk, Louis, 72

Greece, 45, 93, 98

Guatemala, 98, 115, 126

Guerilla warfare, 7, 11, 12, 15, 24, 40

Gurfein, Murray, 27

Guttmann, Louis, 28, 100

Hagan, Everett, 113

Hall, Stuart, 128, 129

Hardt, Hanno, 128

Harvard University, 88; Laboratory of Social Relations, 99; purges alleged Marxists, 103; Russian Research Center, 59, 60, 82, 87, 131

Health, Education and Welfare, Department of, 53

Herring, Pendleton, 60, 102

Hidden Persuaders, The (Packard), 106

Hill, Richard, 75

Hillenkoetter, Roscoe, 37

Hitler-Stalin pact of 1939, 67

Hochheimer, John, 6, 128

Hoehn, Reinhard, 22

Holt, Robert, 131

Hook, Sidney, 67, 101

Horowitz, Irving Louis, 128

House Committee on Un-American Activities (HUAC), 102, 103

Houston, Lawrence, 37

Hovland, Carl, 28, 58, 59, 88, 96, 111–12

How the Soviet System Works (Kluckhohn et al.), 87

Huk guerillas, Philippines, 7

Human Ecology Fund, 72

Human Relations and Morale panel, Committee on Human Resources, 58–59

Hunter, Walter, 57

India, 81

Indonesia, 83, 112, 115

Inkeles, Alex, 27, 59, 87, 93, 131

Inquiry, The (intelligence agency), 16

Institute for International Social Research, 4, 61, 130

Institute for Social Research (University of Michigan), 53, 54, 115, 131

Institute of Human Relations (Yale University), 27

Insulation of social science research, 96, 97, 106

Insurrection, 11

Integration, racial, 34, 83

Interior, Department of the, 52

International Communication and Political Opinion (Smith & Smith), 86–87

International Communications Research issue of Public Opinion Quarterly, 67, 91, 100

International Propaganda and Psychological Warfare (Smith & Smith), 86–87

International Public Opinion Research, 100

Iran, 7, 56, 70, 98, 126

Isaacs, Harold, 83

“Italian Public Opinion” (Fegiz), 47

Italy, 47–48, 69, 81, 112, 126

Jackson, C. D., 27, 75

Janis, Irving, 27, 131

Janowitz, Morris, 27, 97, 114, 131

Japan, U.S. Strategic Bombing Survey, 58

Jefferson School of Social Science, 103, 104

John Paul II, Pope, 116

Josephs, Devereaux, 60

Katz, Elihu, 57, 73, 113, 128

Katz, James Everett, 128

Kaufman, Helen, 88

Kazakhstan, 72, 112

Keller, Suzanne, 83

Kendall, Patricia, 57, 83

Kennan, George, 40

Keppel, Frank, 60

Kidnapping, 12, 40

Kirkpatrick, Jeane, 7, 108

Klapper, Joseph, 66, 131

Kluckhohn, Clyde, 26, 60, 87, 131

Knorr, Klaus, 131

Knowledge, sociology of, 4–5

Kohler, Foy, 67

Korean War, 7, 63, 64, 65

Krishnamurthy, Sriramesh, 127

Krugman, Herbert, 101, 114–15

Kumata, Hideya, 131

Labor Department, 52

Labor rebellions, post-World War I, 16

Laboratory of Social Relations (Harvard), 99

Lambert, Gerard, 49

Lansdale, Edward, 74

Langer, Walter, 27

Lanier, Lyle, 58

Laos, 84, 98

Larsen, Otto, 75

Lasky, Melvin, anti-neutralism of, 101

Lasswell, Harold, 13, 15, 16, 22–23, 29, 43, 50, 59, 85, 86, 105; on communication and social order, 17–19, 21; heads War Communications Division, 26, 27; at Library of Congress, 22, 88; Propaganda Technique in the World War, 16, 130; serves on Ford Foundation granting committee, 82

Latent distance scales, 100

Latin America, 81

Lazarsfeld, Paul, 4, 19–20, 22, 26, 28, 50, 55–56, 67, 73, 74, 82, 113, 114, 128, 131; on commercial communications research, 5, 62; Fund for the Republic study, 103–4; Personal Influence, 73, 74

Leafletting, 43, 67, 76–79

Leaks, 38

Lee, Alfred McClung, 48

Leighton, Alexander, 26, 58, 60, 131

Leiserson, Avery, 105–6

Leites, Nathan, 26–27, 88, 131

Lerner, Daniel, 10, 27, 64, 66, 70–71, 83–84, 85, 86, 100, 101, 105, 110, 113, 130

Lewin, Elsbeth, 101

Library of Congress, 22, 26, 88, 128

Likert, Rensis, 26, 50, 54, 59, 96, 112

“Limited effects” theory, 129

Linebarger, Paul M., 74, 131

Lippmann, Walter, 13, 16, 17, 18, 21, 84

Lovestone, Jay, 67, 68

Lowenthal, Leo, 51, 66, 67, 68–69, 71, 91, 131

Lowery, Shearon, 76, 113, 128

LSD, experimental use of, 126

Lyons, Gene, 128

Maccoby, Nathan, 27–28

MacMillan, John, 66

Magazines, control of, 36

Magruder, John, 32

Magsaysay, Raymond, 74

Maine, Henry, 128

Manpower panel, Committee on Human Resources, 58

Mao Zedong, 7

Marcuse, Herbert, 27, 29, 68

Marder, Eric, 100

Marquis, Donald, 57

Marshall, John, 22–23

Martial law, proposed for United States, 46

Martin, L. John, 88, 127, 131

Marxism, 35

Marxists: alleged, purged from universities, 103; reformed, 67–68; thought to be deranged, 101

Massachusetts Institute of Technology. See MIT

Mauldin, W. Parker, 28

McCarthy, Joseph, 65, 102

McCarthyism, 10, 65, 94, 102–4

McCartney, James, 128

McCloy, John, 25, 82

McClure, Robert, 26, 35–36

McGranahan, Donald, 44–45, 46

McLaurin, Ronald, 127

McLeod, Jack, 128

McPeak, William, 28

McPhee, William, 74

McQuail, Denis, 64

Mead, Margaret, 131

Menninger, William C., 57

Merton, Robert, 5, 28, 62, 114

Michigan, University of: Institute for Social Research, 53, 54, 131; Survey Research Center, 54

Middle East: economic development in, 83; psychological operations targeting, 69; Voice of America survey in, 56, 64, 83

Millikan, Max, 82

Mills, C. Wright, 105

Mind-altering drugs, 126

MIT: Center for International Studies (CENIS), 4, 53–54, 81–84, 89–90, 113, 114, 131; purges alleged

Marxists, 103

“Modernization,” 83

Monat, Der (periodical), 100

Money laundering, 50, 81

Morale, armed forces, and training programs, Public Opinion Quarterly articles on, 43

Morale, civilian: and bombing, 96; World War II German and U.S., Public Opinion Quarterly articles on, 43

Mossadegh, Mohammed, 70

Motivation research, 111, 114

Motivations, social scientists’, for psychological warfare work, 110–11; negative, 102–6; positive, 98–102

Murder, 11; of double agents, 40

National Advisory Committee on Aeronautics, 53

National Archives, 125

National Committee for a Free Europe, 50

National Opinion Research Center (NORC), 4, 26, 27, 54–55, 95, 131

National Science Foundation, 52, 53

National Security Act of 1947 37

National Security Archive, 125

National Security Council, 13, 37–40, 45, 46, 48, 64, 75, 109, 125

Navy, U.S., Office of Naval Research, 53, 54, 56, 66

Near East. See Middle East

Networks, “old boy/girl,” 27–30, 57–60. See also individual agencies

Neutralism, campaign against, 100

New School for Social Research, 45

Newsreels, 35

Nicaragua, 115

Nigeria, CIA intervention in, 81

Noelle, Neumann, Elisabeth, 22

NSC 4, 38, 45, 48

NSC 4-A, 38–39, 45, 48

NSC 10/2, 39–41

Nuclear threat, 54, 55, 87; posed by U.S., 7

Ober Anti-Communist Act, 103

Occupied Areas Division, State Department, 49

O’Connell, Charles, 60

Odbert, Henry, 58

Office for Special Projects (CIA), 39. See also Office of Policy Coordination

Office of Intelligence and Research (State Department), 52

Office of International Information, 64

Office of Naval Research, 53, 54, 56, 66

Office of Policy Coordination (CIA), 39–41, 45

Office of Public Opinion Research (Princeton University), 49, 80

Office of Radio Research (Columbia University), 22

Office of Strategic Services. See OSS

Office of the Coordinator of Information, 24

Office of the Coordinator of Inter-American Affairs, 80–81

Office of War Information. See OWI

Ohlendorf, Otto, 21–22

Old boy/girl networks, 27–30, 57–60. See also individual agencies

“On the Effects of Communication” (Davison), 91–93

“Opinion and Communications Research in National Defense” (AAOPR session), 66–67

Opinion leaders, 71, 73, 114

Opinion polls, 21, 43, 53, 54, 111; techniques for, 36, 43, 73

Oppenheim, Felix, 47

Order, social, and mass communication, 17–19

Orlansky, Jesse, 131

Osborn, Frederick, 60

OSS (Office of Strategic Services), 24, 25–26, 27, 32–33, 37, 68

OWI (Office of War Information), 24, 26, 28–29, 34, 43, 55, 81

Øyen, Ørjar, 79

Packard, Vance, 106

Paddock, Alfred, 24

Padover, Saul, 27, 131

Paley, William S., 27

Panama, 115

Paramilitary operations, 37

Passin, Herbert, 36

Passing of Traditional Society, The (Lerner), 10, 84, 113

Patterson, Robert, 37

Pauker, Guy, 113

People Don’t Know, The (Seldes), reviewed in Public Opinion Quarterly, 105–6

People’s Research Corporation, 95

Personal Influence (Katz & Lazarsfeld), 73, 74, 114

Personal influence model, 73–74

Personnel and Training panel, Committee on Human Resources, 58

Peterson, Neal, 127

Phantom Public, The (Lippmann), 16

Philippines, 7, 73–75, 81, 115

Poland, CIA, 81

“Political Extremists in Iran” (Ringer & Sills), 57, 70

“Political warfare,” 11

Polling, 21, 43, 53, 54, 111; techniques, 36, 43, 73

Pool, Ithiel de Sola, 4, 8, 27, 83, 84, 85, 86, 88, 91, 98, 112, 113, 128, 131

Poole, DeWitt, 25–26, 42, 50, 51, 131

Population Council, 28

Positive feedback, 109–10

Positivism, 19, 128

Postal censorship, 36

Postcards, 43

Preuves (periodical), 100

Princeton Listening Center, 80

Princeton Radio Project, 80

Princeton University: Institute for International Social Research, 4, 61, 130; Office of Public Opinion Research, 22, 49, 80; Public Opinion Quarterly founded at, 22

Process and Effects of Mass Communication, The (Schramm), 71, 108

Program Surveys operation, World War II, 54

Project Camelot, 85

Project Revere, 75, 79, 100, 111, 118–22

Propaganda, 11, 15, 40, 43–44, 45, 83, 115; black, 12–13, 24–25, 34, 84; gray, 12, 13, 36; white (overt), 12, 24, 38, 84

Propaganda, Communication and Public Opinion (Smith et al.), reviewed in Public Opinion Quarterly, 43

Propaganda Technique in the World War (Lasswell), 16, 130

“Prospects of Italian Democracy, The” (Oppenheim), 47

Psychological operations, 31, 34; covert, 38; and the Korean War, 63–64, 65

Psychological Strategy Board, Truman’s, 75

Psychological warfare, 3, 8; compared with propaganda, 43–44; contractual ties to Public Opinion Quarterly board, 43; definitions of, 11–13, 43–44, 115; literature on, 125–27; Public Opinion Quarterly articles about, 43; redefined after World War II, 31–41; research in, as patriotism, 98–102; researchers, bibliography on, 129–31; sociopolitical context, bibliography of, 123–25; Soviet, 7; vulnerability studies, BSSR’s, 72; in World War II, 23–30

Psychological Warfare Division (U.S. Army), 25, 26, 27, 29, 35

Psychology of Radio, The (Cantril & Allport), 80

Psychophysiology panel, Committee on Human Resources, 58

Public Opinion (Lippmann), 16, 17

Public Opinion and Propaganda (Doob), 87

Public Opinion Quarterly, 13, 53, 57, 126; authors’ and editors’ ties to CIA, armed forces, and State Department, 48–51; CENIS issues, 83, 91; CIA, armed forces and State Department ties to, 42–43; content and editorial line, during Korean War, 65, 67, 69–72; explicit psychological warfare articles, 43–46; founded, 22, 25, 42; on image advertising, 114; International Communications Research issue, 67, 91, 100; in McCarthy era, 104; Project Revere reports, 76, 79; publishes Stouffer group, 99–100; Reds Take a City, The, findings in, 63; suppresses alternative paradigms, 101, 105–6; and U.S. government “internationalists,” 46–48

Public Opinion Research Project (Princeton University), 22, 49, 80

Public relations, 44, 112

Puerto Rico, “change-prone” individuals in, 83

Pye, Lucian, 84, 131

Racial integration, 34, 83

Radio broadcasts into Eastern Europe, 6–7, 35, 64–65. See also Radio Free Europe; Voice of America

Radio Free Europe, 50, 88–89, 109, 126, 131, 132

Radio Liberation, 109

Radio Liberty, 126

RAND Corporation, 51, 53, 58, 66, 82, 86, 91, 127, 131

Reds Take a City, The (Schramm, Riley, & Williams), 63–64

Reece, Carroll, 102

Reference groups, 71, 111, 113, 129

Refugee studies, 54, 59, 100

“Regional Attitudes on International Cooperation” (Williams), 49

Reich, Das (journal), 22

“Relay points,” social, 114. See also Opinion leaders

Research Branch, Division of Moral, U.S. Army, 26, 27–28, 29, 34, 35, 58, 60

RIAS radio, 35

Riley, John W., 27, 63, 85, 89–90, 131

Ringer, Benjamin, 57, 70

Rockefeller, Nelson, 61, 75, 81

Rockefeller Foundation, 13, 22–23, 28, 55, 60–61, 81, 102

Rogers, Everett, 128

Roosevelt, Franklin D., 24

Roper, Elmo, 26

Russell Sage Foundation, 60, 61

Russian Research Center (Harvard University), 59, 60, 82, 87, 131

Rutgers University, 88

Sabotage, 11, 12, 24, 37, 40, 45

Saipan, military intelligence-gathering on, 43

Scaling techniques, 111, 112

Scholarly exchange programs, 38

Schramm, Wilbur, 26, 54, 71, 84, 85, 86, 98, 107–09, 112, 113, 115, 128, 130–31; The Reds Take a City, 63–64

Science of Human Communication, the (Schramm), 109

Seldes, George, 105–6

Selective attention, and social science research, 96

Shartle, Carroll, 57, 131

Shaw, John G., 75

Shils, Edward, 82, 101, 114

Sills, David, 57, 70, 89

Slesinger, Donald, 23

Smith, Bruce Lannes, 43, 86, 114

Smith, Chitra M., 86, 127, 131

Smith, Joseph B., 74

Smith, Myron, Jr., 127

Smith-Mundt Act, 64

Social order, and mass communication, 18–19

“Social relay points,” 114. See also Opinion leaders

Social Science Research Council, 28, 61, 102

Sociofile data base, 127

Sociology of knowledge, 4–5

Sociometry, 57

South Vietnam, 72. See also Vietnam

Soviet Union, 7, 43, 68, 81, 83, 112, 115, 126, 131; surveys of refugees and defectors from, 54, 59, 100

“Soviet Version of American History, The” (Counts), reviewed in Public Opinion Quarterly, 48

Special operations, 12, 24

Special Operations Research Office, 84

Special Studies and Evaluation Subcommittee of SANACC, 37

Speier, Hans, 26, 44, 45–46, 49, 51, 58, 82, 91, 114, 131

Spencer, Lyle, 28

Sproule, J. Michael, 87, 128

Sputnik launch, 53

Stalin, Josef, 7, 67

Stanford University, 27

Stanton, Frank, 19, 26, 50

State Department, 4, 36, 45, 52, 55, 70, 125; and Public Opinion Quarterly, 42–43, 48–51

State-Army-Navy-Air Force Coordinating Committee (SANACC), 37

Stephan, Frederick, 57

Stereotype, 17, 80

Stouffer, Samuel, 57, 99–100, 102, 112, 114, 128, 131; American Soldier project, 51, 59, 60, 96, 111–12; and the Research Branch, 26, 27–28, 29, 34, 35, 58, 60

Strategic bombing surveys, 58, 79, 96

Strategic hamlets, 84

Streibel, Gary, 89

Stycos, Joseph, 66

Subversion, 12, 24, 40, 45, 46

Sun Tzu, 15

Survey Research Center (University of Michigan). See Institute for Social Research

Survey Research in the United States (Converse), 54

Tankard, James, 107, 109, 128

“Target capture,” 12

Tennessee Valley Authority, 53

Terror, 15

Think tanks, 97

Third World: “modernization,” 83; nationalism, 68

Time and Life, BASR’s readership surveys for, 55

Tonnies, Ferdinand, 128

“Top secret” classification, 38

Torture, 4, 72

Treasury Department, 26

Truman, Harry S., 34, 45, 75

Truman Presidential Library, 125

Turkey, 45, 56, 115

“Two-step” communications theory, 79, 111, 113, 129

Ukraine, 112

United States Information Service (USIS), 64. See also USIA

United States International Information and Educational Exchange Project, 73

University of California at Los Angeles (UCLA) purges alleged Marxists, 103

University of Maryland, 131

U.S. Army’s Limited-War Mission and Social Science Research, The, 84

“U.S. Psychological Warfare Policy” (McGranahan), 45–5

USIA (U.S. Information Agency), 9, 52, 53, 64, 72, 73, 74, 81, 85, 93; Bigman’s studies for, 114; Schramm’s studies for, 109, 131

U.S.S.R., See Soviet Union

Vandenberg, Hoyt, 34

Vietnam, 7, 74, 84. See also South Vietnam

Voice of America (VOA), 12, 35, 38, 51, 56, 57, 64–69, 71, 83, 88, 102, 109

Voicelessness, subverted to consumerism, 20

Voting (Berelson, Lazarsfeld, & McPhee), 74

Walsh, Warren, 47

Waples, Douglas, 22

War Communications Division (Library of Congress), 26, 27

War Department, U.S.: Psychologic Branch, 25; psychological warfare and propaganda in World War I, 16. See also Defense, Department of

Warfare: civil, 98; clandestine or convert, 12, 34, 36, 37, 39, 40; economic, 40; limited, 90; undeclared, 31. See also Psychological warfare

Watergate investigation, congressional, 37

Wayne, Ivor, 72, 83

Weltanschauungskrieg, 11, 24

Western Europe, radio broadcasting to and surveys of, 64

White, Ralph K., 131

Wiggins, Lee, 56

Williams, Appleman, 103

Williams, Frederick W., 36, 49, 63

Willits, Joseph, 23

Wilson, Elmo, 26, 59, 66

Wilson, Woodrow, 15–16

Wisner, Frank, 39–40, 45, 49

World War I, psychological warfare in, 15–16

Worldviews, seduction of rival, 20. See also Weltanschauungskrieg

Wriggins, Howard, 101

Wyman, W. G., 34–35

Yale University Institute of Human Relations, 27

Young, Donald, 28

Young, William R., 131

Yugoslavia, occupied, 37

Zaire. See Congo, the

Zimmerman, Claire, 83