INDEX

  ABC, 244–245, 267

Adelante!, 260

Adweek, 5

“Aggressive” women

    Brzezinski on, 68–72, 273

    examples, 68–70

    stereotype and, 67, 70

    substitutes for “aggressive,” 70, 71–72

Albany Democratic Women’s Club, 186

All Things at Once (Brzezinski), 53

American Psychological Association, 139, 198

American Society of Magazine Editors, 111

Aspen Ideas Festival (2014), 164

Awkward Moment

    Brzezinski and, 17–18, 22–24

    description/effects, 17–18

    White House Summit on Working Families and, 22–24

Barnard College Center for Toddler Development, 160

Bellan-White, Nadja, 113–115

Bharara, Vinit, 240

Biocca, Denice

    GE work positions and, 116–117

    Women’s Network at GE and, 116–120

Black Entertainment Television (BET), 18, 21

Blackwell, Blair

    Chevron and, 66, 67

    knowing/growing your professional value, 66–67

Brand

Pepsi Max example, 43–44

    professional brand, 44–45, 55, 111

    See also Rebranding; specific individuals

Pierre Bravo, Daniela, 214–217

Breadwinner mothers

    children communicating needs and, 171–172

    description, 159

    ”enough money” and, 176

    feeling success and, 160–161

    Galán on, 173–176

    guilt manipulation by children, 163

    including children in career and, 183–185, 186

    McCaskill on, 162–163, 183–186, 190

    MSNBC Poll, 131, 131 (fig.), 158–159, 161, 169–170, 178–181, 180 (fig.), 182–183, 182 (fig.)

    Nooyi on, 164–168, 169, 170, 190

    others judging and, 174–175

    personal time and, 172

    Pew study (2013), 159–160

    Rodin on, 170–171, 189–190

    vs. SAHM, 159

    Sandberg’s strategy, 164

    sexist double standard and, 161, 166

    Working Women Study Poll, MSNBC, 131, 131 (fig.), 158–159, 161, 169–170, 178–181, 180 (fig.), 182–183, 182 (fig.)

Breadwinner mothers/Brzezinski

    blending roles and, 160

    disruption awareness, 161–162

    fear and, 191–192

    others criticism and, 162

    overcompensating, 162, 163, 167, 188–189, 275

    parent-teacher conference/FaceTime incident, 157–158

    personal time and, 172

    taking daughters to work and, 168, 184

    as two people, 10–14, 49–50, 102–103, 188–189

Brown, Bobbi

    on “aggressive” term, 71–72

    background, 61, 71, 152

    breadwinner/relationship and, 151–152

    professional value and, 61

Brzezinski, Emilie

    advice to daughter, 12, 41, 89

    artwork and, 5

    daughter and, 5, 12, 41, 89, 188, 276, 277–278

    in hospital, 12, 41, 276, 277–278

    personality/character, 85–86

    on women’s professional/inner values, 89

Brzezinski, Mika

    background/knowing own value and, 8

    Beth (friend), 27

    as child/role, 188, 273

    early work experience and, 52–53, 54–55, 106

    early work/professional value awareness and, 63–65

    Emilie’s college applications and, 79–80

    family time and, 1, 4, 6–7, 10, 11, 13, 28, 37–38, 102

    feelings about work, 7, 11, 106, 107

    growing value of own brand, 8, 104

    Hartford, Connecticut work, 54–55

    sleeping issues, 4

    vs. Thomas’s professional/inner value, 101–102

    transitioning from work to home, 11–13

    work week/Carlie’s anger, 1–3, 4–7, 11, 13

Brzezinski, Mika/Carlie (daughter)

    birth, 247

    as infant/fall and, 63–64

    rage with mother, 1, 6–7, 10, 11, 13

Brzezinski, Mika/Emilie (daughter)

    mother’s visit (John Hopkins University), 5–6

    questions to mother, 27

Brzezinski, Zbigniew, 5, 188, 273

Buchanan, Pat, 53

Bucket list, 62–63

Burch, Tory

    background, 81–82

    professional/inner value and, 81–82

    Thrive event and, 39

Bush, George W., 64, 83, 265–266

Bush-Gore election (2000), 64

Bush, Jeb, 94

Campbell, Rachel, 2

Cancer and friendships, 92–93

Cancer journal, 92–93

Cassidy, Emily

    background, 226–227

    event with Brzezinski/ problems discussion, 227–229

    FaceTime parent-teacher conference and, 158

    working with Brzezinski and, 225–229

Caterpillar company/Foundation, 59–60

CBS, 63, 65, 168, 230, 242, 245, 266

CBS Evening News, 65

CBS Sunday Morning, 65

Center for Strategic and International Studies, 5

Centre for Ageing Studies, Flinders University, South Australia, 92

Chevron, 66, 67

Cisneros, Sandra, 260

Clinton, Bill, 148, 251

Clinton, Hillary, 95, 186, 187

Colds and friendships, 92

Coles, Joanna

    boundaries and, 212

    on Millennials, 208–209, 212–213, 219–220

Comcast, 2

Confidence Code, The: The Science and Art of Self-Assurance—What Women Should Know (Kay), 209

Cosmo column (Brzezinski), 69

Cosmopolitan, 69, 208

Couric, Katie, 39, 266

Curb Your Enthusiasm, 82

DailyWorth.com, 140

David, Larry, 82

Dee Dee Myers, Inc., 251

Developmental Psychology journal, 198

Dorst, Allison, 69–70

DREAM Act, 214

Duffy, Martha, 58

Education and gender (1991 to 2011), 33

“Elevator pitch” example, 69–70

Entertainment Weekly, 64, 238

Entrepreneurs

    criticism/stereotypes and, 202–203

    descriptions, 201–202, 230

    failure rates, 201–202

    first-impression advice, 203–204

    Galán’s advice, 260–261

Essman, Susie, 82–83

Family as ecosystem, 102–104

Female breadwinner

    Brown on, 151–152

    conflicted feelings and, 34–35, 126–127, 130–133

    envy and, 130, 132

    family income and, 34

    Greer on, 129–130

    knowing yourself and, 139–141

    Leive on, 153–154

    McCaskill on, 141–143, 168–169

    managing home/family life and, 35–37

    Millennial women and, 34

    money issues and, 145–147

    MSNBC poll, 130–132, 131 (fig.), 144–145, 149–151, 150 (fig.), 180 (fig.)

    Myers on, 147–149

    over time and, 127, 129–130, 135–139

    overview, 125–127, 135–139

    phrase use over time, 32

    ”provider pride” and, 153, 154, 177–178, 273

    relationships and, 135–138, 149–152, 150 (fig.)

    Rodin on, 134–139, 141, 168–169

    Steinberg on, 140–141

    See also Breadwinner mothers

Female breadwinner/Brzezinski and husband

    background and, 127–128

    Brzezinski’s questions on, 153, 154–155

    Brzezinski’s raise and, 128–129

    ”celebrity” and, 138

    ”extracurricular” work and, 133–134

    money and, 145–147

    time/family time and, 133, 134, 145

Feminist Movement/effects, 105

Forbes’ World’s Billionaires (2014), 26

48 Hours, 65

Friedrich, Otto, 58

Friendships

    Brzezinski and, 89–91, 93

    community network and, 89

    health/research and, 92–93

    time difficulties and, 89–90

Gaines, Jim, 59

Galán, Nely

    background, 56, 173

    as breadwinner mother, 173–176

    bucket list and, 62–63

    ”enough money” point and, 176

    on giving back, 262–263

    going back to school/effects, 258–263

    professional value and, 56–57, 173–174

    rebranding and, 257–263

Gender work inequalities summary, 26–27

General Electric (GE). See Biocca, Denice

Gibbs, Nancy, 58–59, 81

Gillibrand, Kirsten

    as breadwinner mother, 181–182

    flextime and, 181

    mentors and, 186–187

    women’s work pay and, 199

Glamour, 99, 108, 111, 153

Glover Park Group, 251, 252–253

Gore-Bush election (2000), 64

Gorsky, Alex, 121–123

Grass, Betsy, 90

Griffith, Melanie, 32

Gronda, Maria, 217–218

“Having it all,” 97, 104–105, 164, 173, 179–180, 180 (fig.)

Hilton, Paris, 236

Hoffer, Jim

    on Brzezinski’s work, 55

    Hartford, Connecticut work, 54–55, 128

    meeting Brzezinski, 54–55, 128

    ”Mr. Brzezinski” and, 28

    professional brand/work ethic, 54–55

    time with wife and, 4, 7, 28, 37–38

    See also Female breadwinner/Brzezinski and husband

Hoffman, Lois Wladis and University of Michigan study, 194–197

HomePage, 64

Huffington, Arianna

    advice on “not burning out,” 223

    background, 38, 93

    conference/Thrive book and, 38–41

Human Performance Initiative of Johnson & Johnson

    description/purpose, 120–122, 124

    women and, 121–122, 124

I Don’t Know How She Does It (film), 97

In Spite of Everything: A Memoir (Thomas), 100

Inner value

    Brzezinski working on (summary), 77–78, 274–279

    growing, 47, 270–272, 274–279

    knowing (overview), 46–48, 87–88

    knowing yourself and, 139–141

    questioning/judging yourself and, 80–81, 83–84

    transitioning from work, 102–103

    See also Professional/inner values; Professional/personal life balance; specific individuals

    InStyle, 238

    Into the Wild, 80

Jarrett, Valerie, 93

Jen (Morning Joe stage manager), 2

JetBlue Airways, 246

Johnson & Johnson

    flexible work schedule and, 122–123

    goals of, 122

    Human Performance Initiative, 120–122, 124

    Know Your Value tour and, 123–124

Kay, Katty on Millennials, 209–211

King, Gayle, 9

Klein, Tovah, 160

Know Your Value conferences/talks (Brzezinski)

    bonus competition, 9–10

    description, 3–4

    first conference (2014/Hartford, Connecticut), 9–10

    Hoffer and, 134

    importance to Brzezinski/daughters, 107, 133–134

    as movement, 4, 107, 115, 277

    in Philadelphia, 2–4

    sponsor meetings, 4–5

Knowing Your Value: Women, Money, and Getting What You’re Worth (Brzezinski), 3, 8, 13, 15, 66, 67, 113, 114–115, 221

Lagerfeld, Karl, 204–205

Landrieu, Mary, 187

Latchkey kids, 105–106

Lee, Debra, 18, 21–22, 23

Leive, Cindi

    background, 108–109

    on being breadwinner, 153–154, 177–178, 273

    growing professional value, 109, 111–112

    networking importance, 109–112

    personality and, 109

    position, 108

Life, 238

Living writer, TIME, 58–59

Local Initiative Support Corporation (LISC), 60

Loewe, 82

Lombardi, Caitlin McPherran and Boston College study, 198

Longevity and friendships, 92

McCain-Palin campaign, 93–94, 95, 266

McCaskill, Claire

    breadwinner mothers and, 162–163, 183–186, 190

    children feeling included in career, 183–185

    family importance and, 165

    mentor/role model and, 187

    on people pleasing, 187, 190–191

    professional/personal life and, 25, 28, 141–143, 163, 165, 168–169

    as prosecutor, 28, 163, 224

    on work responsibility, 223–225

    on work security vs. power, 224–225

McCurry, Mike, 266

Mentors importance, 53, 54–55, 58, 69, 85, 108, 119, 186–187, 224, 240–241, 266

Millennials

    boundaries and, 209, 211–212

    burning out and, 223

    confidence and, 209–211

    criticism/stereotypes, 202

    descriptions, 201, 202

    early jobs/getting details right, 212, 213–217

    entitlement and, 202, 216, 219–220, 228–229

    first impression and, 203–208

    inner value/changes over time, 272

    knowing value and, 218–220

    lunch/soup incident, 213

    preparing for interview, 205–206

    researching work/other workers and, 219–220

    resigning and, 220

    social media/problems, 208–211, 228

    work culture and, 204–205

    work responsibility and, 223–225

    work security vs. power, 224–225

Millennials examples

    Bravo working with Brzezinski, 214–217

    Cassidy working with Brzezinski, 225–229

    feeling overqualified and, 212–213

    getting coffee and, 214–216

    Gronda working with Brzezinski, 217–218

    Shetty working with Brzezinski, 229–230

    Tracey working with Brzezinski/new job, 220–222

Milly boutique/label, 68, 93, 206, 234–235, 236–237

Moore, Julianne, 39

Morning Joe

    description/topics and guests, 1–2, 5, 60, 93, 124, 237, 267

    See also specific individuals

Morning Joe/Brzezinski

    background/rebranding, 242–243, 263–264

    as Brzezinski’s “big job,” 101

    celebrity gossip and, 236

    joining, 65

    moment of clarity and, 236

    raise and, 72, 74–75

    view of, 250

MSNBC Poll. See Working Women Study Poll, MSNBC

MSNBC website, 124

Muller, Henry, 58

Murphy, Bill, 240

Murphy, Maggie

    age and, 238, 240

    background, 230, 237–238

    Maeve (daughter) and, 241–242

    rebranding, 237, 238–242

Myers, Dee Dee

    background, 147–148, 250

    inner value/family and, 148–149, 256–257

    rebranding, 250–257

    relationship/money and, 148–149

    self-knowledge and, 253

NBC/NBC Page Program, 124, 214, 217, 245

Networking

    brand-building and, 111

    gender differences and, 110

    growing your professional value and, 109, 110–111

    guilt feeling and, 110

    importance, 109–115, 274

    people-pleasing and, 112–113

New York Times, 77, 240

Nooyi, Indra

    breadwinner mothers and, 164–168, 169, 170, 190

    children’s memories and, 167–168

    professional/personal life and, 25, 28, 144, 164–168, 169

    as two people, 164–168, 169, 170

Obsessed: America’s Food Addiction—and My Own (Brzezinski), 249

Ogilvy & Mather, 113

Ogilvy Africa, 113–115

Olympics/Olympian, 243, 244–245, 246

Palin, Sarah, 93–94, 95, 96, 266

Parade magazine, 230, 237–238

Parker, Sarah Jessica, 97

Pelosi, Nancy, 18, 23, 24

People, 238

People-pleasing

    avoiding, 86–87

    Brzezinski and, 106–107, 191, 263

    as “disease,” 135–136

    Mika’s mother and, 41–42, 85–86

    politics and, 190–191

    problems with, 41–42, 70, 75, 112–113, 135–136, 187

    Rodin on, 135–136

    women over time and, 135–136

PepsiCo, 25, 164, 165, 167, 169

Pew Research Report (2014), 193

Pew Study (2013), 30, 126, 159–160, 180, 181

Phillips Collection, 5

Pinks and Greens, 69

Positively Connecticut, 247, 248

Professional/inner values

    knowing/integrating, 15, 50–51, 183, 190

    overview, 42–43

    See also Inner value; Professional value; specific individuals

Professional/personal life balance

    Brown on, 152

    Brzezinski on (summary), 144

    Leive on, 153–154

    McCaskill on, 141–143

    Myers on, 147–149

    Rodin on, 134–139, 141

    Steinberg on, 140–141

    See also Female breadwinner; specific individuals

Professional value

    vs. being overly accommodating, 66–67

    building basics and, 54–57

    college/value as student and, 51–52

    entering workplace and, 51–53

    Essman and, 82–83

    first job and, 52–53

    getting credit, 72–75, 77

    mentors and, 53, 54–55, 58, 69, 85

    problem examples, 76–77

    questions to ask/answer, 62, 76

    shelf life and, 133

    White House panelists and, 19–22

    See also specific individuals

Professional value examples

    Brzezinski, 72, 74–75, 77, 133

    Galán, 56–57

    Gibbs, 58–59

    Sullivan, 59–61

Ralph Lauren, 81–82

Rebranding

    advice, 246–247, 249–250, 254–255, 260–261

    age and, 238, 240, 264

    Brzezinski, 242–243, 263–266

    Galán, 257–263

    Murphy, 237–242

    Myers, 250–257

    overview, 233–234

    self-knowledge and, 253

    Smith (Diane), 247–249

    Smith (Michelle), 234–237

    Wallace, 95–97, 266–267

Rich Latina, Rich in Every Way (Galán), 260

Rodin, Judith

    advice from teacher, 86–87

    background, 18, 20, 138–139, 170

    breadwinner mothers and, 170–171, 189–190

    on friendship/support systems, 91–92

    on people-pleasing, 135–136

    professional/personal life and, 25, 86, 87–88, 168–169

    White House Summit on Working Families and, 18, 19, 20

Rodriguez, Narciso, 82

Sandberg, Sheryl, 164

Scarborough, Joe

    description, 2

    Morning Joe, 1–2, 5, 11, 50, 72, 82, 157, 236, 242, 243

Self-esteem and women (summary), 60–61

Shetty, Rashna, 229–230

Simi, Bonny Warner

    childhood, 244

    rebranding, 243–247

60 Minutes II, 65

Smith, Diane

    background work, 248

    Brzezinski relationship, 247, 248–249

Smith, Michelle

    first-impression advice, 206–208

    Milly clothing label, 68, 93, 206, 234–235, 236–237

    rebranding, 235, 237

Snoop Dogg, 43–44

Some Spider, 240

Sorkin, Aaron, 251

Sotomayor, Sonia, 260

Stay-at-home-dads (SAHDS), 35, 36

Steinberg, Amanda, 140–141

Steinem, Gloria, 18, 19

Success

    finding meaning, 269–270

    Huffington/Brzezinski and, 42

    questions on, 25–26

    for women and, 36–37

    Sullivan, Michele

    Caterpillar Foundation and, 59–60

    inner value and, 60–61

    professional value and, 59–61

Talley, Andre Leon, 2, 204–206

Tea Party, 93

Telemundo, 56, 173

Thomas, Susan Gregory

    background, 99–100

    ”big” job/mothering decision, 99–100

    life after decision, 100–101, 103, 106

    professional brand, 100

Thrive: The Third Metric to Redefining Success and Creating a Life of Well-Being, Wisdom, and Wonder (Huffington), 38

Thrive (book) conference

    Brzezinski, 38–41, 42

    dental problem (Brzezinski), 40–41

    Huffington, 38–41, 42

    purpose, 39

TIME, 58–59, 81

Time Inc., 99, 230, 239–240

Tracey, Sarah, 220–222

United Airlines, 245, 246

Up to the Minute (CBS), 63

Us, 238

US News & World Report, 99

Venn diagrams, 48, 172, 186

Vera Wang, 82

View, The, 267

Vogue, 2, 204

Vreeland, Diana, 204

Wall Street Journal, 99

Wallace, Nicolle

    background, 93–94

    inner value and, 96

    as mother, 83, 97

    political career and, 93–95, 96

    rebranding, 95–97, 266–267

Warhol, Andy, 204

Warner Bros., 148, 251, 254, 256

Washington Post, 99

West Wing, The, 251

White House Summit on Working Families

    description/Brzezinski and, 18–24, 85

    professional/personal lives question and, 22–24, 85, 164, 170

Williams, Layla-Joy, 68–69

Wintour, Anna, 204

Women’s Network at General Electric

    Biocca and, 116–120

    buddy system of, 118

    flexible work schedules and, 118–120

    purposes, 115–116, 117–118

    Working Moms’ Group, 119–120

Women’s Wear Daily, 204–205

Working Girl (film), 32

Working Moms’ Group (GE), 119–120

Working mothers/effects beliefs

    attitudes towards working mothers and, 30–31, 33

    cultural norms and, 194

    debate (starting 1950s), 192–193

    description, 193

    Mad Men era and, 199, 200

    “obedience” and girls, 197

    vs. research, 193–200

    variables and, 193, 194–196

Working women/mothers

    boss not remembering/crediting your work and, 72–73, 218, 223

    caring what others think and, 82–83

    changes (1960s to present), 32–33

    “commercial/ad” equivalent, 44–45

    growing labor parity, 31–32

    need for better pay and, 199–200

    optimism/pessimism and, 109

    paid leave needs and, 200

    partner relationship and, 37–38

    statistics/descriptions, 26–27, 193

    US Census data, 32–33

    US Department of Labor data, 33, 193

    work security vs. power, 224–225

    See also Female breadwinner

Working Women Study Poll, MSNBC

    breadwinner mothers, 131, 131 (fig.), 158–159, 161, 169–170, 178–181, 180 (fig.), 182–183, 182 (fig.)

    breadwinners, 29–30, 104–105, 106, 130–132, 131 (fig.), 144–145, 147, 158–159, 161, 180 (fig.), 182, 182 (fig.)

    female breadwinners, 130–132, 131 (fig.), 144–145, 149–151, 150 (fig.), 180 (fig.)

Yale’s American Psychological

    Association Early Career Award, 139