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Index
WIKI: Grow Your Own for Fun and Profit
Foreword
The First Step is Admitting You Have a Problem: You are Addicted to Software
The Wonderful World of Wikis
Preface
A Brief History of Collaboration
Introduction
What Can You Expect from This Book?
What is a Wiki and Why Should I Care?
Why the Model of a Static Web is Flawed
Aren’t Wikis Inaccurate?
Where Do Wikis Fit with Web 2.0?
Why Would You Need to Use a Wiki?
Remembering the Alamo
Planning – Team collaboration
Collecting historical data – Open to contributions from outside experts
Drafting and reviewing material
Collecting document scans and images for exhibits
Planning floor space
Directory for team, county officials, local media
Easy transfer of information to county website
Supplementary information for event attendees
A “playbook” to help organize next year’s event
Allow year-round contributions of ideas rather than a short sprint.
Fewer meetings and no email trials.
Post-event marketing.
Today’s Business Challenges
Doing it Ourselves
Defining the Wiki
What is a Wiki Anyway?
Wiki markup
Content management
Navigation
The Growth of Wikis
What are Wikis Used For?
For individuals
Small groups
Special interest groups
Company internal
Website replacement
Large open groups
Planting The Seed – Think Before You Implement
Building the Seed Team
Seed Questions
What business issue will the wiki resolve?
How will you measure success?
What is the expected return on investment?
Where will the content come from?
Who will use the wiki initially?
Who will use the wiki in the future?
Who will own the wiki?
Where will the wiki be hosted?
Which wiki should I use?
What controls will I need?
Why Use a Wiki?
The good
The bad
Selecting the Right Wiki
Nurturing the Seedlings
Finding the Initial Information for Your Wiki
Selecting Information to Seed the Wiki
Importing Information into the Wiki
Wiki Markup
Creating the Initial Navigation and Hierarchies
How a new generation navigates
Design for the Culture, not the Process
Social Reinforcement
Setting Expectations for Participation
First Growth
Structure or Chaos?
Wikis are Content-driven, not Layout-driven
First Steps – Personal vs. Company Approach
Sustaining Growth – Encourage, Don’t Mandate
Don’t Let Go – Keep Reminding Them
Maintaining the Garden
Identifying the Gardener
The Gardener’s Tasks
Scheduled Maintenance
Daily
Weekly
Monthly
Quarterly
Developing a Sense of Ownership
Landscaping
When to Start Landscaping
Recognizing and Exploiting Wikipatterns
Ownership and Control
Reorganizing Content
Redesign is Inevitable – Be Prepared
Organic Growth
Cross-Fertilization
Single Login
Cross Linking
Community Gardening
Building Community
Points systems
MVP programs
Spotlight articles
Reaching Critical Mass
Harvesting the Information
User-Generated Content
The Myth of Inaccuracy
Defining User-Generated Content.
Managing the New Content
Managing Content Ownership
Incorporating Feedback
Publishing to the Wiki from Other Sources
Round-Tripping
Publishing from a Wiki
A Cornucopia of Content
Ongoing Maintenance
Archival
Periodic
Continuous
So What About the “Fun & Profit”?
A Final Stroll Around the Garden
Case Study 1
The WebWorks Wikis
Inner wiki
Help Center wiki
Conference wiki
Services wiki
Documentation wiki
Case Study 2
Case Study 3
Case Study 4
Case Study 5
Appendix A
1. What Business Issue Will the Wiki Resolve?
2. How Will You Measure Success?
3. What is the Expected Return on Investment?
4. Where Will the Content Come From?
5. Who Will Use the Wiki Initially?
6. Who Will Use the Wiki in the Future?
7. Who Will Own the Wiki?
8. Where Will the Wiki be Hosted?
9. Which Wiki Should I Use?
10. What Controls Will I Need?
Appendix B
Cultural Barriers
We tried one once and no one used it
The cost/benefit ratio is too high
I’m too busy doing actual work to try anything new
It’s overwhelming, and I don’t know where to start
If my management doesn’t care, why should I?
It won’t be accurate
I prefer meetings
Technical Barriers
I need to learn a markup language
Search doesn’t work
It’s a black hole
It isn’t like (name your favorite application here)
It’s a security nightmare
Appendix C
Control
Vandalism
Devalued Content
Appendix D
Confluence
DokuWiki
MediaWiki
MindTouch
MoinMoin
MyWiki
PBworks
ProjectForum
TiddlyWiki
TikiWIki
Trac
Resources
Books
Web Sites
Other Sources
Acknowledgments
Index
Coming Soon from XML Press
About the Author
Copyright and Legal Notices
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