THE TABLE OF CONTENTS

THE INTRODUCTION Tools for Scaling Up

 1  THE OVERVIEW People, Strategy, Execution, Cash

 2  THE BARRIERS Leadership, Infrastructure, and Marketing

SCALING UP PEOPLE

Introduction

 3  THE LEADERS The FACe and PACe of the Company

 4  THE TEAM Attracting and Hiring

 5  THE MANAGERS (COACHES) Keeping and Growing (Educating) the Team

SCALING UP STRATEGY

Introduction

 6  THE CORE Values, Purpose, and Competencies

 7  THE 7 STRATA OF STRATEGY The Framework for Dominating Your Industry

 8  THE ONE-PAGE STRATEGIC PLAN The Tool for Strategic Planning

SCALING UP EXECUTION

Introduction

 9  THE PRIORITY Focus, Finish Lines, and Fun

10 THE DATA Powering Prediction

11 THE MEETING RHYTHM The Heartbeat of the Organization

SCALING UP CASH

Introduction

12 THE CASH Accelerating Cash Flow

13 THE ACCOUNTING Driving Profitability

14 THE POWER OF ONE 7 Key Financial Levers

NEXT STEPS 5 Things to Do Now

KEY RESOURCES

INDEX