TABLE OF CONTENTS

1.  A Fresh Mind-Set

     A Distinctive Style

     Advancing Your Methods

     Intuition

2.  The Basic Approach

     Working Unobserved

     Equipment

     Simplify!

3.  Two Photographers

     The First Shooter

     The Second Shooter

     Shooting Solo

4.  Preparing Clients

     The Educated Client

     Cultivating Trust

     Show Your Work

5.  Equipment vs. Artistry

     You’re an Artist

6.  Emotion

     Walk in Their Shoes

7.  Flattering Portraiture

     Perfect Moments

     “Almost” Moments

8.  Self-Growth

     Review Your Past Work

     Refine Your Image Presentation

     High-Quality Materials

9.  Staying Ahead of Your Competition

     Self-Growth Keeps You Viable

10.  The Decisive Moment

       Henri Cartier-Bresson

11.  Work Fast Shoot Smart

12.  Your Best Shot

       Be Selective

13.  Preparation

14.  Crowds

       Learning to Wait

15.  The Receiving Line

       Practice

       Watching and Waiting

16.  Environmental Portraiture

       Zeroing In

       Striking a Balance

17.  Verbal Cues

       “I’m So Glad You Made It,”

       “That Means So Much to Me!”

       “Oh My God!”

18.  Body Language

       Emotions Are Contagious

19.  Traditional Moments

20.  Subject Behavior

       Interactions

       Identify Their Bond

       Mannerisms

21.  A Little Push

       Better Lighting and Backgrounds

       Authentic Experiences

       Featured Images

22.  Preparations

23.  Details: These Things Matter

24.  Details: The Dress

       Critical Shots

       Texture and Detail

       All That Glitters

25.  Details: Her Personal Effects

26.  Details: The Flowers

27.  Details: The Rings

       The Unbreakable Vow

       Tips for Success

28.  Details: The Ceremony

29.  Details: The Reception

30.  Details: Found Objects

31.  Key Shots: The Bride

32.  Key Shots: The Groom

33.  Key Shots: The Couple

34.  Key Shots: The Wedding Party

       Key Players

       Individual Portraits

       Group Candids

35.  Key Shots: The Parents

36.  Key Shots: Children

37.  Key Shots: The Extended Family

38.  Natural Light

       Zoom Lens Advantages

39.  Fill Flash vs. Natural Light

       Natural Light

       Fill Flash

40.  Composition

41.  In-Camera Experimentation

       Shoot More

       Lenses

       Framing

       Camera Angles

42.  Finishing Touches

       Back Up Your Original Files

       Software Is an Essential Tool

       Actions

       Enhanced Images, Increased Value

43.  Monotone Images

       Capture in Color—Then Convert

       The Benefits of Black & White

44.  Cropping

       Lose Extraneous Details

45.  Special Effects

       Go On Experiment!

46.  Fine Art 1

       The Finishing Touch

47.  Fine Art 2

       Choosing Products

       Get Creative!

       Push Your Boundaries

48.  Proofs Presentation

       Efficiency

       Present Polished Photographs

       Bring Your “A” Game

49.  Expanding Your Reach

       Friends and Family

       Future Clients

50.  Sales

       Comfort

       Enthusiasm

51.  A Gallery Look and Feel

       Gallery-Inspired Presentation

       Appropriate Pricing

       Get Inspired

52.  Albums

       A Cohesive Look

       Options

       Software and Design Templates

       Storytelling

       Transitional Shots

53.  Prints and Other Products

       Wall Prints

       Frames

       Alternative Products

       Offer Your Expertise

54.  Build a Lasting Relationship

55.  Expanding Your Business Focus

       Shared Characteristics

       Intense Emotion

       Real Impact

56.  Managing Distractions

57.  Parent-and-Child Interactions

       Working Outdoors Is a Must

       Fill Flash

58.  Encouraging Activity

       Push Through

       Adding Props

59.  Selling Children’s Portraits

       Customer Service and Sales

       Special Touches

Conclusion

Index