Contents
Introduction: The Proven Principles for Achieving Hockey Stick Growth
1. Hitting the Ice: Beginning to Develop Your Idea
2. Skating on Thin Ice: Leveraging Seed Capital to Get Started
3. Let the Game Begin: Getting to Market
4. Always Be Shooting to Score: Marketing and Selling During the Blade Years
5. Fighting Your Way Off the Boards: Improving Your Model to Achieve Takeoff Growth
Stage III: The Growth-Inflection Point
6. Go, Go, Go!: Ramping Up Your Newly Discovered Model
7. Playing in the Big Leagues: Raising Growth Capital
8. No Goal Is Scored Alone: Building and Managing Your Team
9. Leave the Ice or Skate On?: To Sell or Not to Sell